Several months ago, I had the pleasure of having dinner with a fellow speaker, trainer, and friend. He and I were both speaking at a trade association show. Prior to his seminar, we were talking and he was asking me a lot of questions about the participants, the group, and the industry. This professional speaks to a wide variety of industries and different types of businesses, from retail to wholesale and large corporations to small independents. This highly respected, highly sought after professional was seeking as much knowledge as he possibly could about the group to whom he was about to speak. Imagine that, a professional seeking knowledge and education from an outside resource.