This week we continue our look at the Three Magical M’s of Marketing. For the past two weeks we examined the first two key elements that you must carefully consider to be successful with your marketing; Use the Right Media and Create the Right Message.
This week we will continue our study with the 3rd M: Target the Right Market.
In today’s Information Age targeting your marketing has become imperative. Yet most small business owners don’t understand the importance of it nor know how to properly implement it.