Across The Counter
By Martha Williams, El Paso, Texas
Reprinted from December 1989
RB is a mechanic and has never been much on the basics of Dale Carnegie, which teach one to give recognition to the customer or person one wishes to cultivate. In fact RB has never really cultivated anyone being a workingman, and as a family we have never been into civic groups or club activities. I see wives of other jewelers at ribbon cuttings etc., but I was always busy with less impressive activities such as PTA and church and at one time I had a group of children I hauled around for the church choir, but somehow civic activities have eluded us, I guess because we are non sophisticated. On the other hand I know the achievements made by others are very important to them and I made an effort to acknowledge these as I would see the customer and would read about them in the paper or see them on TV.