In this week’s video, renowned sales trainer Jimmy DeGroot (Jewelry Store Training Institute) discusses the persuasive art of mirroring and how to form a deeper connection with your customers by...

(NEENAH, Wis.) - In a new study from Jewelers Mutual Group, they found that over 70% of consumers surveyed said their engagement ring was one of the most expensive things...

Bench jewelers from around the United States will gather in Nashville, Tennessee October 15-16 for the third annual Bench Jewelers Laser & Technology Conference. The independent jeweler created event will...

(WASHINGTON) - Retail sales rebounded with huge gains in March as government checks fattened consumers’ bank accounts and more vaccination against COVID-19 made it easier for shoppers to get out...

Increasing referrals and cultivating strong and valuable loyalty from clients is an evergreen strategy for a thriving business. To nurture customer loyalty, it’s more important than ever for independent jewelers...

James and Sonya Cantrell, owners of Cantrell’s Fine Jewelry in Coffeyville and Independence, Kansas were featured as a model of best business marketing practices at Main Street America’s Main Street...

(CARLSBAD, Calif.) - Citing recognition of GIA for gemological report services and education, a Belgian court unequivocally ordered AIG Belgium, operating as American International Gemological Laboratories and Antwerp International Gemological...

The MJSA Education Foundation, a 501(c)(3) non-profit dedicated to advancing professional skills in jewelry making and design, is now accepting scholarship applications from students interested in pursuing careers in the...

(NEW YORK) - Platinum Guild International USA is releasing the results of a global consumer research study conducted by Nielsen IQ on their behalf. The objectives of the survey were...