About Southern Jewelry News

Southern Jewelry News (SJN), established in 1988, holds the esteemed distinction of being the longest-running print publication in the jewelry industry. Printed for over 36 years (and counting), SJN has been the essential trade publication dedicated to the Southern and Mid-America jewelry industry, helping independent retailers survive and thrive in the ever-changing business environment.

SJN is now owned by Guy Pineda of Jewelry Store Marketers (JSM). Mr. Pineda strives to maintain the heart and soul of SJN, but improved. As JSM is a digital marketing agency focused on SEO and related services, this specialized expertise will be leveraged to enhance SJN’s overall structure and offerings.

As a leading trade publication focused on the independent jeweler, SJN delivers important industry news. Our content is designed to inform, educate, and entertain, featuring in-depth features on successful retailers and suppliers, the latest trends, products, and innovations, regular columns from sales and marketing experts, and industry events. Our goal remains to provide information to assist in the success of the independent jeweler.

While SJN has long been a monthly publication, we will continue to release quarterly printed editions going forward. We are proud to share that the readership of the printed publication now reaches over 20,000 people.

In alignment with our new ownership’s digital expertise, we are developing a much more enhanced digital presence which will include more resources and features that can help contribute to the overall jewelry industry. We offer several options to keep up with industry news online, including websites, e-newsletters, breaking news alerts and social media.

Our unique format and very reasonable advertising rates set us apart from all other industry publications. Our tabloid size means your ad will be larger and more noticeable; readers agree that BIGGER IS BETTER!. This focus on quality and accessibility is why our readers continue to call us the most readable publication in the industry.