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Featured Articles

Bill’s Jewelers thrives by staying true to a family promise

Bill’s Jewelers thrives by staying true to a family promise

Bill’s Jewelers in Thomasville, Ga., has three driving forces that have kept the store growing every single year since it opened back in 1986.

One is treating your customers like family and providing the best service possible, making sure that all of ...

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What's New

Nina Nguyen to unveil trendsetting new earring collection at JCK Vegas

Nina Nguyen to unveil trendsetting new earring collection at JCK Vegas

New collection is patent pending for multiple-use, convertible styling

(DENVER)  - Timing is everything, and time, as they say, is on designer Nina Nguyen’s side. The arrival of the news that her recently released interchangeable earring collectio...

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On The Move

Trophy Writer

Trophy Writer

Diana Jarrett wears gemstone earrings by designer Lisi Fracchia. Popular gemologist-journalist swoops up triple trophies in annual competition

(NEW YORK) - The venerable New York Mineralogical Club, founded in 1886 by Tiffany & Co.’s first gemologis...

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Industry Events

Emerald Expositions Jewelry Group announces launch of “PREMIER” Las Vegas

New fine jewelry and watch event to launch at LVCC during Market Week 2019  

(NEW YORK) - Emerald Expositions Jewelry Group recently announced the launch of PREMIER, a brand new fine jewelry trade event to take place during Las Vegas Market Week, b...

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Other News

The Motley Fool explores - how much gold is left in the world?

The Motley Fool explores - how much gold is left in the world?

In 2016, archaeologists working at a dig site in Bulgaria came across a tiny but significant find: A gold bead measuring about an eighth of an inch in diameter, which scientists believe may be the oldest piece of refined gold jewelry ever discovered ...

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Latest News

The Motley Fool explores - how much gold is left in the world?

4 HOURS AGO
The Motley Fool explores - how much gold is left in the world?

In 2016, archaeologists working at a dig site in Bulgaria came across a tiny but significant find: A gold bead measuring about an eighth of an inch in diameter, which scientists believe may be the oldest piece of refined gold jewelry ever discovered -- dating back as far as 4600 B.C. 

Readmore

GN Diamond offering on-going training to retailers’ sales force

4 HOURS AGO
GN Diamond offering on-going training to retailers’ sales force

Darci Aselage, GG, GN Diamond’s resident training professional, conducting in-store training.

GN Diamond continues to make strides in the wholesale market place by offering retailers free training for their sales associates. GN states they speak with over 3500 retailers on a daily basis, allowing the...

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Emerald Expositions Jewelry Group announces launch of “PREMIER” Las Vegas

4 HOURS AGO

New fine jewelry and watch event to launch at LVCC during Market Week 2019  

(NEW YORK) - Emerald Expositions Jewelry Group recently announced the launch of PREMIER, a brand new fine jewelry trade event to take place during Las Vegas Market Week, beginning in 2019. To be co-located with the Las Ve...

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Israel to hold diamond auction at JCK Las Vegas

7 DAYS AGO
Israel to hold diamond auction at JCK Las Vegas

(RAMAT GAN, Israel) - The Israeli Diamond Industry will again be among the largest international exhibitors at the JCK Las Vegas Show (June 1-4, 2018,). The Israel Diamond Pavilion, organized by the Israel Diamond Institute (IDI) will feature 34 exhibitors.

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Trophy Writer

4 HOURS AGO
Trophy Writer

Diana Jarrett wears gemstone earrings by designer Lisi Fracchia. Popular gemologist-journalist swoops up triple trophies in annual competition

(NEW YORK) - The venerable New York Mineralogical Club, founded in 1886 by Tiffany & Co.’s first gemologist, George Frederick Kunz announced the results of ...

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AGS announces 2018 Circle of Distinction Honorees

5 DAYS AGO
AGS announces 2018 Circle of Distinction Honorees

(LAS VEGAS) - The American Gem Society (AGS) has announced that it will honor three esteemed leaders in the jewelry industry at its annual Circle of Distinction dinner on Tuesday, July 17 at the historic Plaza Hotel in New York City.

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Nina Nguyen to unveil trendsetting new earring collection at JCK Vegas

4 HOURS AGO
Nina Nguyen to unveil trendsetting new earring collection at JCK Vegas

New collection is patent pending for multiple-use, convertible styling

(DENVER)  - Timing is everything, and time, as they say, is on designer Nina Nguyen’s side. The arrival of the news that her recently released interchangeable earring collection is now patent pending for multiple-use, converti...

Readmore

Royal Chain releases their Special Edition Gold Collection

4 HOURS AGO
Royal Chain releases their Special Edition Gold Collection

Celebrating 40 years & the resurgence of gold

(NEW YORK)  - In celebration of its 40th anniversary, the Royal Chain Group has created a special edition collection of unique gold jewelry. The collection is a tribute to the past while honoring today’s fashion forward woman.

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The Marketing Minute: Trend Spotting

7 MONTHS AGO

Marketing specialist George Prout produces a weekly marketing advice video for retail jewelers, The Monday Morning Marketing Minute. He’s generously agreed to let us share them with our eWeekly readers.

 

Click here  to see more of George Prout’s The Marketing Minute

 

 

 

 

 

 

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The Marketing Minute: Pricing Strategy

7 MONTHS AGO

Marketing specialist George Prout produces a weekly marketing advice video for retail jewelers, The Monday Morning Marketing Minute. He’s generously agreed to let us share them with our eWeekly readers.

 

Click here  to see more of George Prout’s The Marketing Minute

 

 

 

 

 

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The Spring ‘09 Atlanta Jewelry Snow: Who could imagine...

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Spring snowfall takes Show's "Everything You Imagine" theme to whole new level

(ATLANTA) - While a surprise spring snowfall and a challenging economic climate did impact attendance at the February 28 - March 2, 2009 edition of the Atlanta Jewelry Show at the Cobb Galleria Center, it did little to dampen the spirits of exhibitors and attendees. Reports of quality buyers and unexpected sales from exhibitors, coupled with positive feedback on product selection, educational programming and Show events from retailers, created a relaxed, optimistic atmosphere on the show floor.

Adding to the positive atmosphere, the spring Show also welcomed a number of first-time exhibitors. To help them get acquainted with the Show and its buyers, a special New Exhibitor Meet & Greet was held Sunday morning as part of the complimentary buyer breakfast program.

"Who could have imagined snow in Atlanta... in March," laughs Carol Young, executive director of the Atlanta Jewelry Show producers, Southern Jewelry Travelers Association (SJTA). "We entered into this show with cautious optimism based on our pre-registration numbers. While our attendance was down somewhat, the people who came were doing serious business. And, we focused our efforts on developing educational sessions, networking events and other programs designed to help retailers get through these challenging times and to be even stronger when the economy rebounds."

SJTA-snow-April

(l-r) Libby Brown, SJTA assistant executive director and Carol Young,
SJTA executive director, didn't let a surprise spring snowfall dampen their spirits.

Many exhibitors were pleasantly surprised with the business they wrote during the three day event.

"Traffic is down, but I've placed quite a few orders with existing and new customers," said Liz Hyde-Donahue, Starhaven By Liz Donahue. "Customers love this show - it's convenient, cost-effective and fun. In today's climate, we're finding that people are increasingly looking for sterling silver and we have an economical, designer line that is filling that void."

"Surprisingly, this was one of the best Atlanta Jewelry Shows we've had in over 5 years," adds Don LeStage, LeStage Manufacturing Company. "We opened a number of new accounts and had strong re-orders from existing customers. We saw buyers from as far away as Illinois and as close as Georgia and the Carolinas who came to see our new Cape Cod Jewelry Collection, and Convertible Clasp designs."

"In spite of the slow economy, we've written business and gotten some great leads from this show," added Jane Wullbrandt, Jane Wullbrandt Fine Jewelry Designs. "I've been doing the Atlanta Jewelry Show for 5 years now and SJTA makes it an easy and pleasant experience through their customer service and creative marketing programs."

In terms of marketing and promotions, SJTA complemented the show's product selection with popular features like it's "Tanks on Us" program that rewards retailers who pre-register and attend with a gas card. The SJTA Rewards program also continues to attract new participants who enjoy earning reward points for every dollar they spend on orders at the show that can be redeemed for rewards ranging from electronics and travel packages to housewares and music.

The show also ramped up the hospitality at the High Flying Buyers Club with early access for members. On Saturday morning before the show opened, SJTA President Steve Binder helped direct the Club's members - retailers who have earned 15,000 SJTA reward points or more at any of the past 3 shows - to the High Flying Buyers Skylounge to enjoy a complimentary breakfast. These members also had access to the lounge throughout the Show where they could enjoy lunch, snacks and free Internet access.

A full-scale educational program also drew retailers looking for tips and strategies to help them stay strong in today's economic climate. Among the highlights was the roundtable discussion, SJTA's Independence Town Hall Meeting: The State of the Independent Jeweler. Moderated by SJTA Board Member, Jeff Unger, Alisa Unger Designs, program panelists included Matt Stuller, Stuller, Inc; Doug Kerns, Gemvision; Linus Drogs, AU Enterprises/Palladium Alliance International; David Peters, Southeastern Chapters Jewelers of America; and Terry Chandler, Diamond Council of America.

This panel of experts, representing all disciplines of the jewelry industry, participated in an interactive session addressing adaptations required by today's independent retailer to ensure their businesses' success in the new economy.

"We always take advantage of the great educational offerings at this show," says Johnny Johnson, Edward Johns Jewelers, Marietta, GA. "This is a great place to see old friends, new products and get new ideas for these challenging times."

"We've been coming to this show for 9 years," adds Tony Cruz, JWR Jewelers, Athens, GA. "The products and services are wonderful. It's a great opportunity for us to see the vendors we don't always see in the store."
To help retailers and exhibitors get the year off to a sweet start, the candy-themed "How Sweet It Is" Atlanta Jewelry Show Buyer Gala was a true crowd pleaser. Attendees enjoyed all sorts of treats and pleasing libations as they danced the night away surrounded by décor that was truly sweet! The evening also marked the retirement of long-time SJTA office coordinator Alan Colussy who has served the show and the association members for more than 30 years.

The next Atlanta Jewelry Show will be held August 8-10, 2009. The Southern Jewelry Travelers Association is the nation's oldest association for independent jewelry representatives and the official sponsor and producer of the Atlanta Jewelry Show. For more information please call 800-241-0399 or 404-634-3434, e-mail This email address is being protected from spambots. You need JavaScript enabled to view it. or visit www.atlantajewelryshow.com.

 


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