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Featured Articles

Bill’s Jewelers thrives by staying true to a family promise

Bill’s Jewelers thrives by staying true to a family promise

Bill’s Jewelers in Thomasville, Ga., has three driving forces that have kept the store growing every single year since it opened back in 1986.

One is treating your customers like family and providing the best service possible, making sure that all of ...

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What's New

Nina Nguyen to unveil trendsetting new earring collection at JCK Vegas

Nina Nguyen to unveil trendsetting new earring collection at JCK Vegas

New collection is patent pending for multiple-use, convertible styling

(DENVER)  - Timing is everything, and time, as they say, is on designer Nina Nguyen’s side. The arrival of the news that her recently released interchangeable earring collectio...

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On The Move

Trophy Writer

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Diana Jarrett wears gemstone earrings by designer Lisi Fracchia. Popular gemologist-journalist swoops up triple trophies in annual competition

(NEW YORK) - The venerable New York Mineralogical Club, founded in 1886 by Tiffany & Co.’s first gemologis...

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Industry Events

Emerald Expositions Jewelry Group announces launch of “PREMIER” Las Vegas

New fine jewelry and watch event to launch at LVCC during Market Week 2019  

(NEW YORK) - Emerald Expositions Jewelry Group recently announced the launch of PREMIER, a brand new fine jewelry trade event to take place during Las Vegas Market Week, b...

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Other News

The Motley Fool explores - how much gold is left in the world?

The Motley Fool explores - how much gold is left in the world?

In 2016, archaeologists working at a dig site in Bulgaria came across a tiny but significant find: A gold bead measuring about an eighth of an inch in diameter, which scientists believe may be the oldest piece of refined gold jewelry ever discovered ...

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Latest News

The Motley Fool explores - how much gold is left in the world?

13 HOURS AGO
The Motley Fool explores - how much gold is left in the world?

In 2016, archaeologists working at a dig site in Bulgaria came across a tiny but significant find: A gold bead measuring about an eighth of an inch in diameter, which scientists believe may be the oldest piece of refined gold jewelry ever discovered -- dating back as far as 4600 B.C. 

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GN Diamond offering on-going training to retailers’ sales force

14 HOURS AGO
GN Diamond offering on-going training to retailers’ sales force

Darci Aselage, GG, GN Diamond’s resident training professional, conducting in-store training.

GN Diamond continues to make strides in the wholesale market place by offering retailers free training for their sales associates. GN states they speak with over 3500 retailers on a daily basis, allowing the...

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Emerald Expositions Jewelry Group announces launch of “PREMIER” Las Vegas

13 HOURS AGO

New fine jewelry and watch event to launch at LVCC during Market Week 2019  

(NEW YORK) - Emerald Expositions Jewelry Group recently announced the launch of PREMIER, a brand new fine jewelry trade event to take place during Las Vegas Market Week, beginning in 2019. To be co-located with the Las Ve...

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Israel to hold diamond auction at JCK Las Vegas

7 DAYS AGO
Israel to hold diamond auction at JCK Las Vegas

(RAMAT GAN, Israel) - The Israeli Diamond Industry will again be among the largest international exhibitors at the JCK Las Vegas Show (June 1-4, 2018,). The Israel Diamond Pavilion, organized by the Israel Diamond Institute (IDI) will feature 34 exhibitors.

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Trophy Writer

13 HOURS AGO
Trophy Writer

Diana Jarrett wears gemstone earrings by designer Lisi Fracchia. Popular gemologist-journalist swoops up triple trophies in annual competition

(NEW YORK) - The venerable New York Mineralogical Club, founded in 1886 by Tiffany & Co.’s first gemologist, George Frederick Kunz announced the results of ...

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AGS announces 2018 Circle of Distinction Honorees

6 DAYS AGO
AGS announces 2018 Circle of Distinction Honorees

(LAS VEGAS) - The American Gem Society (AGS) has announced that it will honor three esteemed leaders in the jewelry industry at its annual Circle of Distinction dinner on Tuesday, July 17 at the historic Plaza Hotel in New York City.

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Nina Nguyen to unveil trendsetting new earring collection at JCK Vegas

13 HOURS AGO
Nina Nguyen to unveil trendsetting new earring collection at JCK Vegas

New collection is patent pending for multiple-use, convertible styling

(DENVER)  - Timing is everything, and time, as they say, is on designer Nina Nguyen’s side. The arrival of the news that her recently released interchangeable earring collection is now patent pending for multiple-use, converti...

Readmore

Royal Chain releases their Special Edition Gold Collection

14 HOURS AGO
Royal Chain releases their Special Edition Gold Collection

Celebrating 40 years & the resurgence of gold

(NEW YORK)  - In celebration of its 40th anniversary, the Royal Chain Group has created a special edition collection of unique gold jewelry. The collection is a tribute to the past while honoring today’s fashion forward woman.

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The Marketing Minute: Trend Spotting

7 MONTHS AGO

Marketing specialist George Prout produces a weekly marketing advice video for retail jewelers, The Monday Morning Marketing Minute. He’s generously agreed to let us share them with our eWeekly readers.

 

Click here  to see more of George Prout’s The Marketing Minute

 

 

 

 

 

 

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The Marketing Minute: Pricing Strategy

7 MONTHS AGO

Marketing specialist George Prout produces a weekly marketing advice video for retail jewelers, The Monday Morning Marketing Minute. He’s generously agreed to let us share them with our eWeekly readers.

 

Click here  to see more of George Prout’s The Marketing Minute

 

 

 

 

 

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The Affair of the Necklace - Romance. Scandal. Intrigue.

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There’s something magical about a necklace. Thirteen women in Ventura, CA recently embarked on an adventure that transformed their lives when they collectively purchased a $37,000 diamond necklace. Appearing on “Good Morning America,” they promoted their book “The Necklace: Thirteen Women and the Experiment That Transformed Their Lives.” Talks for a movie are in the works.

When the perfect strand of diamonds caught Jonell McLain’s eye at the window of Van Gundy’s Jewelers, a spark was ignited. Not one that would normally invest that amount on a luxury impulse buy, Jonell nevertheless couldn’t get the necklace out of her mind. She started thinking creatively. What if some friends were interested in sharing it? A plot was hatched. Thirteen women would share the necklace, each having it for one month - a time-share for jewelry - including Priscilla Van Gundy, the store owner’s wife.

“Jewelia,” the newly-named necklace, would be used for fundraising efforts to support charities. The thirteen women, ages 50-62, discovered a newfound fellowship that deeply touched and transformed each of their lives.

Jewelia re-ignited routine marriages. “It made me feel sexy again.” The necklace was worn for special occasions - “it made me feel like a movie star” - as well as boogie-boarding in Hawaii. It gave a sense of hope, of second chances, of a new life, of rebirth. “I felt alive.” It bonded the women together in unexpected ways. “What had been a symbol of exclusivity became a symbol of inclusivity.”

The story touches a nerve. It taps into the current trends of women buying their own jewelry, of jewelry being used to promote charities and of innovative techniques for people to own a piece of something spectacular - renting designer dresses, handbags and jewelry.

This is not the first story of the transformative value of a special necklace. De Maupassant’s classic “The Necklace” tells the story of a wife of modest means who, craving something more, borrows her neighbor’s diamond necklace for a special party. In a Cinderella moment, she metamorphoses into the belle of the ball. Every eye is upon her.

As she returns home, she is mortified to discover she has lost the necklace! Biting the bullet, she and her husband take out a massive loan, replace the necklace (they are too ashamed to reveal they have lost it), and spend the next decade of their lives working to repay the loan, sinking into a life of drudgery and near poverty. A chance meeting when the loan is finally repaid uncovers an ironic twist. The neighbor reveals the necklace was paste. The couple’s lives had been determined by the unnecessary repayment of a debt which was not due.

A necklace can not only transform the life of an individual or a group, it can even transform a society. “The Affair of the Necklace,” the 2001 movie starring Hilary Swank, reveals the real-life scandal involving Marie Antoinette that helped precipitate the French Revolution. It’s a colorful tale involving romance, scandal and intrigue that could hardly be imagined if it weren’t true!

In 1772 Louis XV commissions a spectacular necklace for his mistress, Mme. du Barry. The Crown Jewelers Broehmer and Bassenge take several years to assemble a world-class collection of large diamonds and fashion them into a magnificent elaborate design. Unfortunately, Louis XV’s untimely death almost bankrupts the jewelers who have not yet been paid for the piece.

Enter Jeanne de La Motte-Valois, an orphan who, fighting to restore her name and place in society, hatches a plot to sell the necklace to Marie Antoinette. Jeanne collaborates with Cardinal Prince Rohan, an out-of-favor courtier. The fascinating plot involves a famous mystic, Count Cagliostro, romantic intrigues - including Jeanne’s affair with the Cardinal - and secret meetings with mistaken identities.

Although Marie Antoinette ultimately refuses the necklace (perhaps she did not want a piece designed for another woman, and a mistress at that!), she becomes embroiled in the widely publicized trial which further tarnishes her reputation, already weakened by gossip and scandal. The resulting strain on the monarchy hastens its collapse... the French Revolution.

So the next time you put that special necklace in your display case, think for a moment. How will this transform someone’s life? The truth may be magic.

Mia Katrin is an award-winning, internationally celebrated couture jewelry designer, specializing in one-of-a-kind and limited edition high-end necklaces with precious gems in 18-24 karat gold and platinum. Her Collections, which have been worn by A-List Hollywood celebrities, are featured in many top galleries and stores throughout the country, where she regularly hosts Trunk Shows. Contact Mia via her website, http://jeweljewel.com, e-mail This email address is being protected from spambots. You need JavaScript enabled to view it. or call (877) JEWEL-MY.


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