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Home Columnists

Applied Marketing 101 video from George Prout: The Incipient End of the Airbnb Effect

George Prout by George Prout
March 22, 2021
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In this week’s video, George relaunches his popular Applied Marketing 101 column as a podcast, explaining its core mission, and then discusses how the shift of travel dollars into the jewelry vertical has affected sales and profits, in the context of the likely impact of America’s reopening.

George Prout Video

George Prout

George Prout

George Prout is President of the Independent Division of Craft Diamonds, and can be reached at george@craftdiamonds.co.

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