Last updateWed, 13 Jun 2018 12am

SWISS BRANDS, Inc. names Goedtke President US Operations


SWISS BRANDS, Inc. has announced the appointment of Chuck Goedtke to the position of President for US operations.

Chuck brings 34 years of watch industry experience to the company. SWISS BRANDS, Inc. looks forward to assigning Chuck with the responsibility of introducing 3 well established Swiss brands to the US market. Currently the 3 brands - Buler, Sultana and Jean d’ Eve - are distributed in Europe, the Middle East and Asia. The headquarters for the brands is in La Chaux-de-Fonds, Switzerland.

Chuck spent 34 years with Bulova Corporation, 12 as a sales representative and 22 as a regional V.P. His travels took him through 20 southern states where he built strong relationships with the retail jewelers as well as many representatives in the southeastern U.S.

Chuck’s length of experience and success in sales, understanding jewelers needs and overall management of a multi-branded company will serve him well with SWISS BRANDS, which is delighted he has chosen to represent them for the U.S. market.

Each of the three lines offers something different. The Buler line, established in 1945, is largely a sport line featuring multi-function dials priced retail between $350 - $1,000. The Sultana line, established in 1937, is a contemporary/dress line priced retail between $300 - $1,000 and the Jean d’ Eve line, established in 1888, is a luxury line of watches priced retail between $2,000 - $4,000.

Anyone attending the Atlanta Jewelry Show Aug 9 - 11 will be able to see Chuck and view SWISS BRANDS, Inc. product line.

Contact Chuck at 678-358-8827 or This email address is being protected from spambots. You need JavaScript enabled to view it..