Southern Jewelry News
  • Featured
    • All
    • Featured
    • Featured Retailers
    • Retailer Roundtable
    • Sponsored Content
    • Supplier Spotlight
    Les Olson Jewelers: a hands-on operation
    Les Olson Jewelers: a hands-on operation
    Merger With a Mission
    From hard knocks to soft landing in new store
    Saban Onyx helps independent retail jewelers get fancy
  • Latest News
    • All
    • COVID-19
    • Furry Friends
    • Industry Awards
    • Industry Events
    • NRF
    • On The Move
    • Other News
    • Tradeshow News
    • Video
    • What's New
    Christie’s to auction Bleu Royal
    Hardrock Summit wraps in Denver
    Christie’s to auction Bleu Royal
    ISG awarded Certificate of the Combat Flag
    Artistry, Ltd. releases 2024 catalog
    Artistry, Ltd. releases 2024 catalog
    $2 million in 2021 GIA Scholarships available
    GIA’s Carlsbad Campus receives School of Excellence and Excellence in Student Services Awards
  • Podcast
    Inside the Generational Legacy of David Douglas Diamonds
    Episode 42 -Doug Meadows, Inside the Generational Legacy of David Douglas Diamonds
    An-Inspiring-Tale-Behind-50-Years-of-Jewelry-Design-and-More
    Episode 41 -John Atencio, An Inspiring Tale Behind 50 Years of Jewelry Design and More
    Episode 39 -Brittany Jones,95 Years of Excellence and Legacy of JF Jones Jewelers
    Episode 40 -Brittany Jones,95 Years of Excellence and Legacy of JF Jones Jewelers
    The Rise of Luxury Handbag Trend in Jewelry Stores
    Episode 39 -Frederick Mannella, The Rise of Luxury Handbag Trend in Jewelry Stores
    Episode 38 – Kevin Patton, Gem-preneur Family Legacy of Pattons Fine Jewelry
    Episode 38 – Kevin Patton, Gem-preneur Family Legacy of Pattons Fine Jewelry
    Technology Meets Our Values
    Episode 37 – Kyle Bullock, Technology Meets Our Values
    A Pandemic-Born Success of Two Jewelry Visionaries
    Episode 36 – Brooke and Chase Brinson, A Pandemic-Born Success of Two Jewelry Visionaries
    Jewelers Helping Jewelers
    Episode 35 – Aleah Arundale, Jewelers Helping Jewelers: Connection, Support, and Success
    Must-Know Facts About RDI’s Rare & Forever Natural Diamonds
    Episode 34 – Christy Davidson, Must-Know Facts About RDI’s Rare & Forever Natural Diamonds
  • Columnists
    Applied Marketing 101: The Next Big Thing
    Applied Marketing 101: The Asteroid Approaches
    The Story Behind the Stone: Oops there it is!
    Image of Chuck Koehler
    Cool New Things from the Atlanta Jewelry Show
    Image of Chuck Koehler
    The Retailer’s Perspective: It’s Springtime in September
    Barbiecore Bling! Are you in?
    Joel McFadden Fine Jewelry
    Successful Custom: The Customers View
    Holiday Sales Success: A multifaceted marketing approach
    Holiday Sales Success: A multifaceted marketing approach
    International School of Gemology’s The Sindhi and the Suitcase
  • Classifieds
  • Subscriptions
    • Newsletter Signup
    • Print Subscription
  • Digital Magazine
    • Southern Jewelry News
    • Mid-America Jewelry News
    • Archive
No Result
View All Result
Southern Jewelry News
  • Featured
    • All
    • Featured
    • Featured Retailers
    • Retailer Roundtable
    • Sponsored Content
    • Supplier Spotlight
    Les Olson Jewelers: a hands-on operation
    Les Olson Jewelers: a hands-on operation
    Merger With a Mission
    From hard knocks to soft landing in new store
    Saban Onyx helps independent retail jewelers get fancy
  • Latest News
    • All
    • COVID-19
    • Furry Friends
    • Industry Awards
    • Industry Events
    • NRF
    • On The Move
    • Other News
    • Tradeshow News
    • Video
    • What's New
    Christie’s to auction Bleu Royal
    Hardrock Summit wraps in Denver
    Christie’s to auction Bleu Royal
    ISG awarded Certificate of the Combat Flag
    Artistry, Ltd. releases 2024 catalog
    Artistry, Ltd. releases 2024 catalog
    $2 million in 2021 GIA Scholarships available
    GIA’s Carlsbad Campus receives School of Excellence and Excellence in Student Services Awards
  • Podcast
    Inside the Generational Legacy of David Douglas Diamonds
    Episode 42 -Doug Meadows, Inside the Generational Legacy of David Douglas Diamonds
    An-Inspiring-Tale-Behind-50-Years-of-Jewelry-Design-and-More
    Episode 41 -John Atencio, An Inspiring Tale Behind 50 Years of Jewelry Design and More
    Episode 39 -Brittany Jones,95 Years of Excellence and Legacy of JF Jones Jewelers
    Episode 40 -Brittany Jones,95 Years of Excellence and Legacy of JF Jones Jewelers
    The Rise of Luxury Handbag Trend in Jewelry Stores
    Episode 39 -Frederick Mannella, The Rise of Luxury Handbag Trend in Jewelry Stores
    Episode 38 – Kevin Patton, Gem-preneur Family Legacy of Pattons Fine Jewelry
    Episode 38 – Kevin Patton, Gem-preneur Family Legacy of Pattons Fine Jewelry
    Technology Meets Our Values
    Episode 37 – Kyle Bullock, Technology Meets Our Values
    A Pandemic-Born Success of Two Jewelry Visionaries
    Episode 36 – Brooke and Chase Brinson, A Pandemic-Born Success of Two Jewelry Visionaries
    Jewelers Helping Jewelers
    Episode 35 – Aleah Arundale, Jewelers Helping Jewelers: Connection, Support, and Success
    Must-Know Facts About RDI’s Rare & Forever Natural Diamonds
    Episode 34 – Christy Davidson, Must-Know Facts About RDI’s Rare & Forever Natural Diamonds
  • Columnists
    Applied Marketing 101: The Next Big Thing
    Applied Marketing 101: The Asteroid Approaches
    The Story Behind the Stone: Oops there it is!
    Image of Chuck Koehler
    Cool New Things from the Atlanta Jewelry Show
    Image of Chuck Koehler
    The Retailer’s Perspective: It’s Springtime in September
    Barbiecore Bling! Are you in?
    Joel McFadden Fine Jewelry
    Successful Custom: The Customers View
    Holiday Sales Success: A multifaceted marketing approach
    Holiday Sales Success: A multifaceted marketing approach
    International School of Gemology’s The Sindhi and the Suitcase
  • Classifieds
  • Subscriptions
    • Newsletter Signup
    • Print Subscription
  • Digital Magazine
    • Southern Jewelry News
    • Mid-America Jewelry News
    • Archive
No Result
View All Result
Southern Jewelry News
No Result
View All Result
Home Columnists

Modern Day Selling – The Modern Day Store: Article III

Brian Barfield by Brian Barfield
January 3, 2013
Share on FacebookShare on Twitter
Reading Time: 6 minutes

Beginning the process of reconnecting

In this third article of creating The Modern Day Store we are going to focus on the process of reconnecting owners and sales associates into a unified team. This is often the most difficult part of the process because there are many things that can hinder you from making such a connection. Today I am going to share with you three key factors that must be maintained during the process of your reconnection. They are a truce process, a process of give and take and a process of forgiveness. These are the main ingredients of creating a positive reconnection. If you take out any one of these ingredients, your process of reconnection will most likely fail.

In the beginning of your reconnection period there must be a valid truce called by one side. In a perfect world it would be great to have both sides surrender at once, but that is just not reality. The owner or sales associates must bring to light the issues between them by exposing them with honesty and truth. Generally, if one side refuses to fight any longer it is very difficult for the other side to maintain an assault against them. Many owners and sales associates are bound by fear that their calling of a truce will be seen as a sign of weakness or surrender. However, the truth is that a call for a truce often opens up the line of communication which was severed between the two. That is where the true winds of change begin to blow and steer you in a positive direction.

Now that the lines of communication are open you will find that information will begin to flow more freely as you discuss the real issues at hand. It is at this point that there must be a process of give and take. This is much easier said than done. The problem is that most people are happy to receive, but are unwilling to give what is necessary to make true change. It is simply called selfishness and society today teaches us how to be very selfish. If you are able to give as much as you take, you will begin to see progress as a bond of trust begins to be re-established. Now that you have the lines of communication open and a bond of trust being formed you are well on your way to reconnection.

The final key to reconnecting is one that many people have a hard time doing. It is the act of forgiveness without being asked to do so. Many times it is easy to forgive someone when they ask for forgiveness. However, would you be able to forgive someone who did not ask for your forgiveness? Many people are unable to do so and often wind up captive to an endless cycle of bitterness and strife. Learn from examples in life and use them in your reconnection process. Take as an example a couple who divorces. The one who forgives eventually moves on in life and new avenues open up. The one who can’t forgive often lives a life of bitterness and strife not being able to connect with others on a deep level. I encourage you to look within your situation and just let it go! When you are able to do this a freedom comes from within, strengthening the unity between you and your new team.

In closing, I hope that these three truths will help you in your process of reconnecting and creating a unified team. There is a greater depth of knowledge to this section, but for the sake of this article these are the key points. If you have any in depth questions, feel free to e-mail me at brian@moderndayselling.com. I will be happy to answer. My book, “The Modern Day Store” is set for release world-wide 2-22-2013 and is now available for pre-order. Next month we continue with a powerful article called “The Two Become One Again.” Have a super month!

Brian Barfield offers fresh insight in sales training and teaching people how to reconnect with one another. His first book “Modern Day Selling” is a detailed road map designed to help sales associates find true and lasting success by reconnecting with their customers. It is currently available on many websites in paperback and e-book. “The Modern Day Store” will be available 2-22-2013 and is available for pre-order on Amazon and many other websites. For more information on speaking or training seminars he can be reached at brian@moderndayselling.com.

Brian Barfield

Brian Barfield

Brian Barfield is a two-time published author, worldwide, who specializes in offering fresh new insight in retail sales training. Modern Day Selling offers a unique perspective in teaching sales associates how to reconnect with their customers and how to achieve greater success in their sales career. Brian also offers in-store sales training and can be reached at brian@moderndayselling.com.

Related Posts

Applied Marketing 101: The Next Big Thing

Applied Marketing 101: The Asteroid Approaches

September 18, 2023

The Story Behind the Stone: Oops there it is!

September 18, 2023
Image of Chuck Koehler

Cool New Things from the Atlanta Jewelry Show

September 18, 2023
Image of Chuck Koehler

The Retailer’s Perspective: It’s Springtime in September

September 13, 2023

Latest News

Industry Events

Hardrock Summit wraps in Denver

September 20, 2023
Other News

ISG awarded Certificate of the Combat Flag

September 20, 2023
What's New

Artistry, Ltd. releases 2024 catalog

September 20, 2023

Other News

GIA’s Carlsbad Campus receives School of Excellence and Excellence in Student Services Awards

Christie’s to auction Bleu Royal

GN Diamond’s 100% Guarantee takes the risk out of stocking up on diamonds and finished jewelry

Applied Marketing 101: The Asteroid Approaches

Noble announces expansion of showcase and store design division

Submission open for 2024 JCK Industry Fund grants

Southern Jewelry News

© 2023 Southern Jewelry News.

Additional Information

  • About
  • 2023 Jewelry Trade Shows & Events
  • Media Kit
  • Contact
  • Sitemap
  • Newsletter Signup

Get Social with Us

No Result
View All Result
  • Featured Articles
    • Featured
    • Featured Retailers
    • Retailer Roundtable
    • Supplier Spotlight
    • Sponsored Content
  • Latest News
    • What’s New
    • Industry Events
    • Tradeshow News
    • On The Move
    • Other News
    • Furry Friends
  • Podcast
  • Columnists
  • Classifieds
  • Subscriptions
    • Newsletter Signup
    • Print Subscription
  • DIGITAL MAGAZINE
    • Southern Jewelry News
    • Mid-America Jewelry News
    • Archives

© 2023 Southern Jewelry News.