Southern Jewelry News
  • Featured
    • All
    • Featured
    • Featured Retailers
    • Retailer Roundtable
    • Sponsored Content
    • Supplier Spotlight
    Les Olson Jewelers: a hands-on operation
    Les Olson Jewelers: a hands-on operation
    Merger With a Mission
    From hard knocks to soft landing in new store
    Saban Onyx helps independent retail jewelers get fancy
  • Latest News
    • All
    • COVID-19
    • Furry Friends
    • Industry Awards
    • Industry Events
    • NRF
    • On The Move
    • Other News
    • Tradeshow News
    • Video
    • What's New
    Noble announces expansion of showcase and store design division
    JCK Industry Fund announces over $250,000 allocated to 2021 grant recipients
    Submission open for 2024 JCK Industry Fund grants
    ISG launches hands-on classroom learning starting in October
    New York City Jewelry & Watch Show announces list of 90+ exhibitors
  • Podcast
    Inside the Generational Legacy of David Douglas Diamonds
    Episode 42 -Doug Meadows, Inside the Generational Legacy of David Douglas Diamonds
    An-Inspiring-Tale-Behind-50-Years-of-Jewelry-Design-and-More
    Episode 41 -John Atencio, An Inspiring Tale Behind 50 Years of Jewelry Design and More
    Episode 39 -Brittany Jones,95 Years of Excellence and Legacy of JF Jones Jewelers
    Episode 40 -Brittany Jones,95 Years of Excellence and Legacy of JF Jones Jewelers
    The Rise of Luxury Handbag Trend in Jewelry Stores
    Episode 39 -Frederick Mannella, The Rise of Luxury Handbag Trend in Jewelry Stores
    Episode 38 – Kevin Patton, Gem-preneur Family Legacy of Pattons Fine Jewelry
    Episode 38 – Kevin Patton, Gem-preneur Family Legacy of Pattons Fine Jewelry
    Technology Meets Our Values
    Episode 37 – Kyle Bullock, Technology Meets Our Values
    A Pandemic-Born Success of Two Jewelry Visionaries
    Episode 36 – Brooke and Chase Brinson, A Pandemic-Born Success of Two Jewelry Visionaries
    Jewelers Helping Jewelers
    Episode 35 – Aleah Arundale, Jewelers Helping Jewelers: Connection, Support, and Success
    Must-Know Facts About RDI’s Rare & Forever Natural Diamonds
    Episode 34 – Christy Davidson, Must-Know Facts About RDI’s Rare & Forever Natural Diamonds
  • Columnists
    Applied Marketing 101: The Next Big Thing
    Applied Marketing 101: The Asteroid Approaches
    The Story Behind the Stone: Oops there it is!
    Image of Chuck Koehler
    Cool New Things from the Atlanta Jewelry Show
    Image of Chuck Koehler
    The Retailer’s Perspective: It’s Springtime in September
    Barbiecore Bling! Are you in?
    Joel McFadden Fine Jewelry
    Successful Custom: The Customers View
    Holiday Sales Success: A multifaceted marketing approach
    Holiday Sales Success: A multifaceted marketing approach
    International School of Gemology’s The Sindhi and the Suitcase
  • Classifieds
  • Subscriptions
    • Newsletter Signup
    • Print Subscription
  • Digital Magazine
    • Southern Jewelry News
    • Mid-America Jewelry News
    • Archive
No Result
View All Result
Southern Jewelry News
  • Featured
    • All
    • Featured
    • Featured Retailers
    • Retailer Roundtable
    • Sponsored Content
    • Supplier Spotlight
    Les Olson Jewelers: a hands-on operation
    Les Olson Jewelers: a hands-on operation
    Merger With a Mission
    From hard knocks to soft landing in new store
    Saban Onyx helps independent retail jewelers get fancy
  • Latest News
    • All
    • COVID-19
    • Furry Friends
    • Industry Awards
    • Industry Events
    • NRF
    • On The Move
    • Other News
    • Tradeshow News
    • Video
    • What's New
    Noble announces expansion of showcase and store design division
    JCK Industry Fund announces over $250,000 allocated to 2021 grant recipients
    Submission open for 2024 JCK Industry Fund grants
    ISG launches hands-on classroom learning starting in October
    New York City Jewelry & Watch Show announces list of 90+ exhibitors
  • Podcast
    Inside the Generational Legacy of David Douglas Diamonds
    Episode 42 -Doug Meadows, Inside the Generational Legacy of David Douglas Diamonds
    An-Inspiring-Tale-Behind-50-Years-of-Jewelry-Design-and-More
    Episode 41 -John Atencio, An Inspiring Tale Behind 50 Years of Jewelry Design and More
    Episode 39 -Brittany Jones,95 Years of Excellence and Legacy of JF Jones Jewelers
    Episode 40 -Brittany Jones,95 Years of Excellence and Legacy of JF Jones Jewelers
    The Rise of Luxury Handbag Trend in Jewelry Stores
    Episode 39 -Frederick Mannella, The Rise of Luxury Handbag Trend in Jewelry Stores
    Episode 38 – Kevin Patton, Gem-preneur Family Legacy of Pattons Fine Jewelry
    Episode 38 – Kevin Patton, Gem-preneur Family Legacy of Pattons Fine Jewelry
    Technology Meets Our Values
    Episode 37 – Kyle Bullock, Technology Meets Our Values
    A Pandemic-Born Success of Two Jewelry Visionaries
    Episode 36 – Brooke and Chase Brinson, A Pandemic-Born Success of Two Jewelry Visionaries
    Jewelers Helping Jewelers
    Episode 35 – Aleah Arundale, Jewelers Helping Jewelers: Connection, Support, and Success
    Must-Know Facts About RDI’s Rare & Forever Natural Diamonds
    Episode 34 – Christy Davidson, Must-Know Facts About RDI’s Rare & Forever Natural Diamonds
  • Columnists
    Applied Marketing 101: The Next Big Thing
    Applied Marketing 101: The Asteroid Approaches
    The Story Behind the Stone: Oops there it is!
    Image of Chuck Koehler
    Cool New Things from the Atlanta Jewelry Show
    Image of Chuck Koehler
    The Retailer’s Perspective: It’s Springtime in September
    Barbiecore Bling! Are you in?
    Joel McFadden Fine Jewelry
    Successful Custom: The Customers View
    Holiday Sales Success: A multifaceted marketing approach
    Holiday Sales Success: A multifaceted marketing approach
    International School of Gemology’s The Sindhi and the Suitcase
  • Classifieds
  • Subscriptions
    • Newsletter Signup
    • Print Subscription
  • Digital Magazine
    • Southern Jewelry News
    • Mid-America Jewelry News
    • Archive
No Result
View All Result
Southern Jewelry News
No Result
View All Result
Home Columnists

The Way It Used To Be: Small transactions make the biggest crises

Martha Williams by Martha Williams
February 14, 2017
Share on FacebookShare on Twitter
Reading Time: 7 minutes

Reprinted from January 2000

 In the course of the business day in a jewelry store of our size, many transactions will take place. These may involve thousands of dollars through the purchase of loose diamonds from a traveling salesman or the sale to a customer which might involve several thousands of dollars on a large item. Within minutes the jeweler can separate what he needs in loose stones and make a decision. In a slightly longer time the sales personnel can unite a choosey customer with an item suitable to their taste and budget.

On the other hand, the simple transaction of obtaining lunch for six or seven assorted people who have decided to eat on the premises instead of going out can prove to be a disaster. Around our store it tends to go something like this:

“Okay! Lunchtime. What are you all going to have today?”

Silence.

“Come on now! Time to eat. What do you all want?”

Silence.

“Okay, I am gong to get something for myself. Does anyone want anything?”

Silence.

“Fine, I’m ordering chicken.”

“Ah, Gee, Mrs. Williams, I don’t like chicken.”

“Neither do I, can’t we get something else?”

“Why are we having chicken? We had chicken last week.”

“Martha, don’t bother me with that stuff, can’t you see I’m busy.”

“I want tacos, why can’t we have tacos? We never have tacos. We never have what I want.”

“Why should we have tacos? I want pizza. Why can’t we have pizza?”

“But Mrs. Williams, pizza is more expensive than tacos, why should I have to pay more because she wants pizza?”

“Well, I agree with Mrs. Williams, we should have chicken.”

“That’s not fair. We had chicken last week. Why can’t we have corn dogs?”

“Oh phooey. Who wants corn dogs? Let’s take a vote.”

“Good idea. How many for pizza? Two for pizza. How many for chicken? Two for chicken. How many for tacos? One for tacos. How many for corn dogs? One for corn dogs.”

“Okay, we have a tie between pizza and chicken. How about you RB?”

“Martha, you can see I’m busy, don’t bother me with that stuff?”

“Between pizza and chicken, how many for pizza?”

“Mrs. Williams, pizza gives me indigestion. I’d rather have chicken.”

“Well it’s no real choice. I wanted corn dogs, but I’ll settle for chicken.

“I still want pizza.”

“You get your way all the time. Why can’t we have tacos?”

“RB, what about you? Do you want chicken?”

“Don’t bug me Martha. Can’t you see I’m busy?”

“Never mind me Mrs. Williams, I don’t count. You all just decide and I’ll have to go along with the group (sigh).”

“All right, between chicken and pizza let’s see the hands for pizza? Chicken?”

“Okay, it’s chicken.”

“Oh, gee. I really wanted pizza.”

“It’s a majority. We are ordering chicken.”

“I knew you would get your way.”

“Let’s be good sports now. Who wants what?”

“I want all dark, extra crispy with corn and a roll and a large Coke.”

“I’ll have mixed with potato salad and a roll and a small Sprite.”

“Make mine all white with coleslaw and a roll and a large root beer. Make it extra crispy.”

“Well, if I have to have chicken, make it original recipe with mashed potatoes and gravy and milk. All dark meat.

“I don’t want chicken.”

“Come on now, be a good sport.”

“Well, make it extra crispy with corn and orange, a large orange.”

“RB, what do you want?”

“Don’t bother me, Martha. Can’t you see I’m busy?”

“Fine, I’ll place these orders and pay for them and you all can pay me back.”

“Here’s lunch everyone! Come and get it.”

“Where’s mine? This is not original recipe. Mrs. Williams, she is eating mine.”

“Mrs. Williams, I wanted all dark with corn and they gave me mashed potatoes.”

“Mrs. Williams, I wanted coleslaw and they gave me potato salad. Did anyone get coleslaw in error? Well now I have to pay for something I didn’t order?”

“Mrs. Williams, I ordered Coke and this doesn’t taste like a Coke.”

“Martha, why on earth did you get me chicken? You know I don’t like chicken.  Send out and get me something else.”

“Mrs. Williams, can I eat his if he doesn’t want it?”

“Mrs. Williams, I don’t like legs, will you trade with me?”

“Mrs. Williams, I didn’t get my corn.”

“Okay, people, let’s decide who owes what.”

“Mrs. Williams, I don’t have any money, can you take if off my paycheck at the end of the week?”

“Mrs. Williams, I only have a 50 dollar bill, can I open the register and change it?”

“Mrs. Williams, I didn’t get my corn. Did they charge you for it?”

“Mrs. Williams, I wanted corn and I got mashed potatoes. Do I have to pay for their mistake?”

“Mrs. Williams, I’m still hungry. Can I have this piece you have left?”

“Martha, did you send out for something else for me to eat? I’m starving. I can’t understand why you don’t ask ahead of time rather than assume I want something.”

“I told you we should have gotten tacos.”

“Don’t blame me, I wanted pizza, remember?”

“It was all her idea.”

“Mrs. Williams, I got chicken grease on me. Will the store pay for having my dress cleaned?”

“Mrs. Williams, you have down here I owe a dollar eighty three, is there tax on this?”

“Mrs. Williams, I changed with her so figure out what we each owe now.”

“Can we order tacos tomorrow?”

Frankly, I don’t know why the government hasn’t come across the problem of lunch time blahs. Maybe they could rectify the problem with some sort of ruling. Who was the fellow who said,  “A chicken in every pot?” I wonder if he meant original recipe, extra crispy, mixed package, white or dark or what? Does anyone have Tums?

Martha Williams

Martha Williams

Related Posts

Applied Marketing 101: The Next Big Thing

Applied Marketing 101: The Asteroid Approaches

September 18, 2023

The Story Behind the Stone: Oops there it is!

September 18, 2023
Image of Chuck Koehler

Cool New Things from the Atlanta Jewelry Show

September 18, 2023
Image of Chuck Koehler

The Retailer’s Perspective: It’s Springtime in September

September 13, 2023

Latest News

Columnists

Applied Marketing 101: The Asteroid Approaches

September 18, 2023
On The Move

Noble announces expansion of showcase and store design division

September 18, 2023
Other News

Submission open for 2024 JCK Industry Fund grants

September 18, 2023

Other News

ISG launches hands-on classroom learning starting in October

The Story Behind the Stone: Oops there it is!

Episode 42 -Doug Meadows, Inside the Generational Legacy of David Douglas Diamonds

Cool New Things from the Atlanta Jewelry Show

New York City Jewelry & Watch Show announces list of 90+ exhibitors

GCAL 8X® launches in Mexico

Southern Jewelry News

© 2023 Southern Jewelry News.

Additional Information

  • About
  • 2023 Jewelry Trade Shows & Events
  • Media Kit
  • Contact
  • Sitemap
  • Newsletter Signup

Get Social with Us

No Result
View All Result
  • Featured Articles
    • Featured
    • Featured Retailers
    • Retailer Roundtable
    • Supplier Spotlight
    • Sponsored Content
  • Latest News
    • What’s New
    • Industry Events
    • Tradeshow News
    • On The Move
    • Other News
    • Furry Friends
  • Podcast
  • Columnists
  • Classifieds
  • Subscriptions
    • Newsletter Signup
    • Print Subscription
  • DIGITAL MAGAZINE
    • Southern Jewelry News
    • Mid-America Jewelry News
    • Archives

© 2023 Southern Jewelry News.