What’s new for 2016? We recently connected with three leading designers, sharing their take on upcoming trends and their own emerging creative directions.
Trend alert – watch for the story! The romance of the designer’s tale makes jewelry come alive. Clients crave this rich personal touch. They’re eager to share the magic of the designer’s creative process, to delve into their unique artistry. Millennials especially seek a meaningful personal experience. Jewelry’s not just mass-produced objects. It’s art. It’s an interactive process uniting designer and client.
Romance and drama. It’s the story that sells. Designers are delving deep into their creative imaginations and drawing forth rich personalized tales that weave the web that entices. The richer, more colorful and more personalized the story, the more the allure.
Nina Nguyen’s a story pro. She’s been highly successful promoting her story, such as her Vietnamese manufacturing Women’s Co-Op that offers a full range of support for its members. Naming her collections for areas in her native Vietnam, she creates fashion-conscious designs inspired by nature. A strong designer sensibility coupled with attractive price points projects a compelling tale that’s resonated well in both trade and mainstream media, burnishing her brand.
Nina shared with us her insights for 2016: “We’ll see a renewed interest in the warm and rich metal colors, which I see as an invitation to play with bigger, bolder designs that pair well with those gold tones. I also see the continuation of clean lines and geometric shapes staying hot. My recent Ha Long Bay Collection embraces both trends with the round and oval shapes in the Moon, Marquise and Solstice necklaces and polished curves of the Crescent Moon earrings, all available in gold.”
Pamela Huizenga’s personal quest as a gem lover and collector dawned at an early age. Inspired by gems she creates fascinating objets d’art collectors crave. “I‘ve never been one to follow trends. I am driven by the stones and material that draw me in. My jewelry celebrates unique stones and fossils set with classic styles creating an unusual balance that mesmerizes me.”
Asked what trends she sees moving forward in 2016 Pamela reveals: “My forward movement is very ‘backwards’! My jewelry is moving backwards in time…. I will be incorporating more and more antiquities into my collections; amazing ancient items ranging from bronze-age fishing hooks to ancient Egyptian amulets.”
Sarah Graham pioneered the industry trend of blackened metals coupled with high karat gold, an edgy yet refined look that’s struck a chord. Deeply inspired by the natural world she projects an authentic creative vision. What’s on her horizon for 2016?
“I am going back to my roots by diving deeper into natural beauty and science. I will spend most of 2016 traveling and exploring, starting my journey in Aspen, Colorado. Finding inspirations from new and unexpected places is a big part of my design process. I want my designs to make people think of nature in different ways. In addition to my signature black, gold, and diamond palette, I will study the nuances of green sapphires. I will be looking to the changing of the aspen leaves, from light yellow to varying greens, for my direction in 2016.”
We can’t wait to see the results and will be continuing to follow her fascinating personal quest!
A powerful story’s the key. Look for masterful weaving of tales that entices and incites. Draw from your designers’ drama to embellish your own story for 2016!
Mia Katrin is an award-winning jewelry designer featured in over 80 top stores nationally. She is available for lectures and seminars. To add her Collections or book a lecture: www.jeweljewel.com, 877 539-3569, facebook.com/MiaKatrinforJEWELCOUTURELLC.