Last updateWed, 13 Jun 2018 12am

JBT releases a ‘How To’ video for Red Book mobile app


(WARWICK, R.I.) - The Jewelers Board of Trade® (JBT), recently announced a new ‘How To’ video for those who want to learn about the online Red Book mobile app before purchase, or want to ensure they are getting the most out of this handy app.  View the video at http://www.jewelersboard.com.

The mobile app, for both Android and Apple platforms, allows sales teams and business owners access to the Red Book “on the go,” making critical business information available from anywhere.  While the app is still fairly new to the industry, it’s garnered many fans.

“I use my app all the time,” said Brian Fleming, of Carla Corp. “I love it. I’ve been on the road myself recently, using the app. Whether I’m on the road doing homework before a call or want to stop by another client after, the GPS proximity locator works well. I’ve used it since February (of 2014) and absolutely have gotten my money’s worth. It’s up to date with credit ratings. Besides on the road, I used it at a recent show. Boom, I can easily get an instant result by zip code.”

The Red Book mobile app’s search engines allows users to call up company names, addresses and credit ratings for specific geographic territories. Information is searchable by name, zip code, city and proximity, and business type.  JBT mobile app users can instantly view a company’s location on a map, phone the company with an instant “Dial Now” feature, add and e-mail customized notes for each company and create a list of ‘Favorites’.

Dione Kenyon, JBT President, says: “Our members need easy, instant access, especially on the road, to identify and reach potential customers. Our members tell us it has greatly enhanced their effectiveness in the field.”

Red Book mobile apps (Full and Sectional) can be customized by territory, including the 50 U.S. States, Canada, Washington, D.C., New York City, Puerto Rico and U.S. Virgin Islands.