Apollo courts independent jewelers with tested bestsellers
Apollo Manufacturing Inc. is a leading producer and supplier of fine diamond and color stone gold jewelry - well-made essential,...
Retailer Roundtable
Jewelers share insight on the latest jewelry industry topics.
Retailer Roundtable: What do you do when a vendor demands a spending increase in order to continue selling to you?
“There’s only one brand name in this industry that can demand concessions and purchasing requirements - that’s Rolex. No other...
Retailer Roundtable: Have you ever had to fire a customer?
“I’ve been in retail jewelry for 28 years. In that time I’ve had to fire six customers. When I have...
Retailer Roundtable: How have you handled an inebriated customer in your store?
“About 15 years back when we were in our old location. It was a strip mall and one of our...
Retailer Roundtable: How has your store recovered since the COVID lockdowns last year?
“The shut down for us started on March 20 and we re-opened on May 11, the day after Mother’s Day...
Retailer Roundtable: What is the most rewarding item you sold or designed?
“In recent years we had a woman come in to make a mother’s ring - a ring set with the...
Retailer Roundtable Q: What do you do to differentiate your store from online and big-box competition?
“I always remind myself to focus on our company’s competitive advantages. It is impossible for a small business to be...
Retailer Roundtable Q: What’s your policy for handling holiday gift returns?
“As a family owned and operated business, we take pride in having a strong connection with our community. Our main...
Retailer Roundtable Q: Considering the global pandemic, upcoming elections and social unrest our country is going through, what are your expectations for the upcoming holiday season?
“My expectation for the upcoming holiday season is people will continue to want to celebrate. This will be a more...
Retailer Roundtable: How has your buying changed over the last several months and how do you plan to buy for the balance of the year?
“We usually start to think about stocking up for the spring and summer seasons in mid-March. This year is when...
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