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Home Latest News Industry Events

Sponsors Already at the Starting Line for Second Rings of Strength Tour

May 6, 2014
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Sponsors for the second edition of the Jewelers for Children Rings of Strength Tour have already stepped up to support the second installment of the very successful 2013 kick-off.  As of April 18, Tag Heuer, JCK Events, Rio Tinto Diamonds, Blue Nile, Brinks, The Harmon Group, Jewelry Creations, Coast Diamonds, Leo Schachter Diamonds, Malca-Amit, and Freeman have signed on to sponsor the event.

On Thursday, May 29, 2014 participants will have the opportunity to bike one of two different trails, run, walk, or any variation they’re comfortable with.

Bikers can bring their own cycles or rent one.  There are two courses available; one is a 50K route that will challenge riders on a route through the beautiful Red Rock Canyon with varying challenges and different altitudes.  The second, a 15K route will snake through surface roads in defined bike lanes.  Bikes are available for rent from a standard road bike to a high performance mountain bike.   Runners and walkers will enjoy a leisurely 5K route that they can work at their own pace.

The event will kick-off at 5:30 a.m. to avoid the heat of the day.  Rest stops along the route will ensure that everyone stays hydrated and energized to help raise funds for children in need.

Tag Heuer and JCK Events are major event sponsors; Rio Tinto Diamonds, Blue Nile, Leo Schachter Diamonds, Jewelry Creations, Brinks, and Malca-Amit have signed on to sponsor swag items and rest stops.  The Harmon Group is handling all promotion for the event, including mailing materials and trade publication ads.  Freeman, the official decorator at the JCK Show, will be donating all staging materials. 

Participants can visit www.ringsofstrength.org to sign up.  During sign-up you create your own unique fundraising page and URL which can be forwarded to all of your friends and acquaintances to encourage them to sponsor your participation.  Participants can sign up as individuals or build a team page with friends to create even more excitement.  All funds raised will benefit the Jewelers for Children charity partners.

Jewelers for Children was founded in 1999 by the U.S. jewelry industry with the mission of helping children in need. Since its inception, JFC has donated nearly $ 43 million to programs benefiting children whose lives have been affected by illness, abuse or neglect through our charity partners St. Jude Children’s Research Hospital®, the Elizabeth Glaser Pediatric AIDS Foundation, the Make-A-Wish® America, and the National CASA Association.  JFC also provides support to the Make-A-Wish Foundation International, and the Santa-America Fund.  This nationwide success is due to the continuing generosity of jewelry trade organizations, jewelry and watch manufacturing companies, jewelry retail stores, individual jewelry professionals and jewelry consumers.

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