(NORWALK, Conn.) – Reed Exhibitions has announced it will expand its jewelry event portfolio with the acquisition of Jewelers International Showcase (JIS). JIS has three annual business-to-business events for the jewelry industry at the Miami Beach Convention Center. Thousands of retailers attend the JIS Events from the United States, Caribbean and Latin America to do business with almost 700 exhibitors in the ideal location of Southeast Florida – a major hub for Latin American business activity.
The JIS Events will join the JCK Events in Reed Exhibitions’ U.S. jewelry portfolio – each event offering distinctive attributes that differentiate them within the jewelry industry and serve specific buying needs. The JIS Events occur in January, April and October, offering an excellent opportunity for jewelry retailers to stock and place last minute orders for key holiday buying seasons.
“This is an exciting opportunity to expand our jewelry portfolio, offering our customers broader reach to retailers in the Caribbean and Latin American markets. The JIS Events offer a unique opportunity for buying and will continue to deliver enhanced customer value and a broader pool of retailers in this growing market,” commented Yancy Weinrich, Senior Vice President, JCK.
Jordan Tuchband, Vice President of Sales & Operations JIS, will join Reed Exhibitions as Industry Vice President for JIS Events. Jordan has led the JIS event team for 10 years, and brings with him the experience and passion needed to continue to drive the business forward. He will lead the sales and marketing efforts for the JIS Event brand, and strive to build and strengthen the brand relationships that have been instrumental to the success of the JIS Events.
“JIS’ product range covers all price points from high-end designers to popular – most of the products on the show floor represent middle and higher price points, which are ideal for the retail audience that JIS attracts,” said Tuchband. “There is something for every type of retailer at JIS, including independent stores that place lower volume orders. JIS also allows the immediate delivery of jewelry, which eliminates a long wait for retailers to have product delivered.”
The JIS Events have been built over four decades by Michael Breslow who will continue with the Events as a consultant to Reed Exhibitions.
The JIS Events take place in a secure environment at the beautiful and modern Miami Beach Convention Center, just minutes away from Miami International Airport, local hotels, and the exciting Art Deco and South Beach Districts. Reed Exhibitions currently runs a leading design event – Maison & Objet – in Miami and is committed to bringing more business to Miami Beach.