(MEMPHIS, Tenn.) – Sissy’s Log Cabin celebrated the grand opening of its new standalone store at 4542 Poplar Avenue January 11th, continuing the well-known “Sissy’s Experience” in the heart of Memphis at Laurelwood Shopping Center.
“Memphis has been a cherished home to Sissy’s since 2014, and we decided it was time to redefine our presence and elevate the overall experience for our customers,” Bill Jones, CEO of Sissy’s Log Cabin, said of the project that began in April of last year. He emphasized the strategic direction behind the new store opening saying, “By offering luxurious boutique-style shopping and incorporating subtle nods to our log cabin roots, this state-of-the-art store sets the standard for jewelry shopping in Memphis and all our future locations.”
Designed by architect Jesse Balaity, the new 9,000 square foot store is the newest addition to the Laurelwood Shopping Center. The building is surrounded by green space and ample parking, with dedicated security and modern structural elements and designated space for Sissy’s expanded lines that include Rolex and Cartier, diamonds, estate jewelry, and more. The ribbon-cutting ceremony symbolized a decade of Sissy’s Log Cabin’s dedication to the Memphis community and officially welcomed shoppers into the new store. Sissy’s customers and staff were in attendance, as well as representatives from the Memphis Chamber of Commerce and Laurelwood Shopping Center.
“We view this grand opening not just as the introduction of a new store, but as the continuation of a long-term, meaningful relationship with this city,” said Lamar McCubbin, president of Sissy’s Log Cabin. “Our promise to Memphis is simple, but forever: Every time you walk into our store, you’ll find exceptional service, an expansive selection, an extraordinary experience, and quality pieces.”
Sissy’s is the official jeweler of the Memphis Grizzlies and the Memphis Tigers. For more information visit sissyslogcabin.com.