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Home Latest News On The Move

THOMAS SABO and Nouvo Luxury Group announce joint expansion into US market

May 30, 2022
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(Lauf an der Pegnitz, Germany) – Internationally renowned jewelry brand THOMAS SABO and Nouvo Luxury Group, have announced their expansion into the US market, furthering their sales and distribution relationship. Having successfully partnered for the Canadian market, both companies will now implement their growth strategy to the US market and reinforce THOMAS SABO’s international presence.

Patrick Milam, Managing Partner of Nouvo Luxury USA stated: “Expanding the THOMAS SABO brand with its varied collections to the US market, in partnership with Nouvo Luxury, to be able to mirror their success in the Canadian market is an exciting opportunity. We are honored to be selected to introduce THOMAS SABO’s extraordinary vision and creativity to the worlds largest market. The brand’s commitment to quality, sustainability and corporate governance are hallmarks to his environmental ethics and social philosophy.”

Steve Turac, Managing Partner of Nouvo Luxury USA, adds: “With over 6 years of success in Canada working with THOMAS SABO, we are excited to implement this growth strategy to the US market. With the guidance in addition to the decades of jewelry experience and brand building that Patrick Milam has in the US, we are fully confident and committed to this venture.”

Implementing the new distribution strategy to the US market, THOMAS SABO plans to cooperate with premium jewelry retailers and to strengthen its digital presence in North America.

 

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“I am pleased that we are expanding our partnership with Nouvo Luxury Group for further international expansion. Together with our new growing network of premium jewelry stores, I am confident that we will strongly increase our presence and visibility in the US market,” says Dr. Gunnar Binder, CEO of THOMAS SABO.

Oliver Besta, Director Wholesale at THOMAS SABO, stated: “For the US market, THOMAS SABO will provide insights into the brand’s versatile jewelry world by introducing highlight products and a specific selection of iconic pieces of the Sterling Silver, Rebel at heart as well as Charm Club collection, which are constantly being refined for existing and new target groups.”

THOMAS SABO is internationally known for its handcrafted jewelry made from 925 sterling silver, offering innovative and expressive designs for both, women and men. With a love for detail and made of materials of highest quality, the multifaceted collections serve any customers’ style and stand for high value.

For further information about THOMAS SABO, visit thomassabo.com.

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