Increased buying activity; all retail categories represented; celebrities, networking and buzz
(LAS VEGAS) – Las Vegas or lady luck had nothing to do with the success of the 18th annual JCK Las Vegas event. Given the challenging retail environment, JCK Las Vegas responded to the industry as a catalyst for buying activity between 2700 international and domestic manufacturers and all retail categories with a robust VIP retailer program and daily sweepstakes to stimulate purchases. Productive networking and business activity harnessed industry optimism and offered special events and educational programming to spread best practices and insight to accelerate economic recovery.
|Despite the uncertain economy, tens of thousands of jewelry professionals flocked to Las Vegas for the 18th edition of the JCK Las Vegas Show|
“Although it has been a tough year for the retail jewelry industry, JCK Las Vegas delivered retailers and manufacturers with an efficient and effective way to do business,” said Dave Bonaparte, Group Vice President of JCK Events. “Manufacturers reported having very positive results at this year’s event by meeting with serious buyers who were looking for new and fresh inventory to take back to their stores.”
Retailers representing every retail and wholesale channel were in attendance including Bergdorf Goodman; BJ’s Wholesale; Birks & Mayors; Borsheim’s; Costco; Day’s Jewelers; Deja & Co.; Dillards; Don Muller Gallery; Finley Fine Jewelry; Fred Meyer; Hamilton Estate Jewelers; Hannoush Jewelers; Helzberg Diamonds; Home Shopping Network; I. Gorman; JC Penney; Kohl’s; London Jewelers; Lord & Taylor; Lux, Bond & Green; Macy’s; Meijer; Neiman Marcus; Nordstrom; Rogers & Holland; Sears; ShopKo; Sissy’s Log Cabin; TJ Maxx; Tourneau; Zales; Zellers… and tens of thousands of others on the show floor.
“I really appreciated the VIP Lounge and amenities and the opportunity to use the merchandise credit at the show,” said Chris Fondell, Goldsmith. “One of the main reasons I came to the show was to make significant purchases.”
“This is my first show and it gave me great exposure to the retail marketplace as I think my products really stand out in the marketplace,” said Steven Anton Rehage, who exhibited in The JCK Design Center. “It’s very fashion-forward and we’ve placed more than a dozen orders; most of which was brand new business. I’ve also gotten some key accounts as a result of my participation here.”
“The success of JCK Las Vegas is its location in Las Vegas, timing of the year and the ambiance that is created by the JCK Show management team,” said Medel Rotenberg, President, Sara Blaine. “JCK Las Vegas is very important to the industry and since we’ve been coming, we laud the show as ‘tops in the industry’.”
Jonathan Alkin, VP Marketing, Jorg Gray, echoed the sentiments. “We are new to the show and had a great experience. We sold enough merchandise to cover most of the cost of participation. By the end of the show, there was tremendous Jorg Gray brand awareness because of the Obama wax figure and because of the buzz and press attention. We will absolutely be back next year with a bigger and better booth.”
Highlights of the four-day event included The JCK Design Center Retailers Choice Award presented to DeScenza Jewelers, Boston, MA and JCK Suppliers Choice Award presented to Worthmore Jewelers, Atlanta and Decatur, GA; the recognition of eight Rising Stars; Le Vian®’s Red Carpet Revue and 2010 Trend Forecast, sponsored by Harper’s Bazaar; and education sessions and keynotes led by Martin Rapaport, Gabrielle Tolkowsky, Shane Decker, Bill Boyajian, Robert May and the NCDIA and other industry faculty.
Swiss Watch by JCK, featuring the most prestigious watch brands in the world was well-received as top buyers previewed timepieces in an exclusive buying environment. Baume & Mercier, Bedat & Co., Bell & Ross, Bovet, Bulgari, Christian Dior, Chopard, Concord, Corum, Cuervo Y Sorbrinos, Ebel, Frederique Constant, Gerald Genta/Daniel Roth, Gucci, Halo Art, Harry Winston, Hermes, IWC, Movado, Perrelet, Swatch Group, TAG Heuer, Technomarine, Ulysse Nardin, Versace, and Zenith participated in this year’s event.
The JCK Las Vegas floor was buzzing with activity and celebrity sightings including Kris Jenner, star of E Entertainment’s “Keeping Up With the Kardashians”; former model Kathy Ireland from Kathy Ireland Jewelry; Miss California 2009, Carrie Prejean at Jacob & Co. and Miss Africa. Even President Obama made an appearance in the form of a wax figure at Jorg Gray’s booth as the Obama watch was launched.
The 10th edition of LUXURY & PREMIERE found many exhibitors pleasantly surprised in light of the current economic environment. While the Luxury market has unquestionably been hit by the nation’s economic woes, buyer turn-out was higher than anticipated and the overall atmosphere was optimistic. Some 14 companies were recognized for their participation in every LUXURY & PREMIERE event since its inception a decade ago.
The next JCK Las Vegas Show is slated for June 5 – 8, 2010. For more information on any of the JCK Events, visit www.jckshows.com or call 800-257-3626.