Southern Jewelry News
  • Featured
    • All
    • Featured
    • Featured Retailers
    • Retailer Roundtable
    • Sponsored Content
    • Supplier Spotlight
    Les Olson Jewelers: a hands-on operation
    Les Olson Jewelers: a hands-on operation
    Merger With a Mission
    From hard knocks to soft landing in new store
    Saban Onyx helps independent retail jewelers get fancy
  • Latest News
    • All
    • COVID-19
    • Furry Friends
    • Industry Awards
    • Industry Events
    • NRF
    • On The Move
    • Other News
    • Tradeshow News
    • Video
    • What's New
    Noble announces expansion of showcase and store design division
    JCK Industry Fund announces over $250,000 allocated to 2021 grant recipients
    Submission open for 2024 JCK Industry Fund grants
    ISG launches hands-on classroom learning starting in October
    New York City Jewelry & Watch Show announces list of 90+ exhibitors
  • Podcast
    Inside the Generational Legacy of David Douglas Diamonds
    Episode 42 -Doug Meadows, Inside the Generational Legacy of David Douglas Diamonds
    An-Inspiring-Tale-Behind-50-Years-of-Jewelry-Design-and-More
    Episode 41 -John Atencio, An Inspiring Tale Behind 50 Years of Jewelry Design and More
    Episode 39 -Brittany Jones,95 Years of Excellence and Legacy of JF Jones Jewelers
    Episode 40 -Brittany Jones,95 Years of Excellence and Legacy of JF Jones Jewelers
    The Rise of Luxury Handbag Trend in Jewelry Stores
    Episode 39 -Frederick Mannella, The Rise of Luxury Handbag Trend in Jewelry Stores
    Episode 38 – Kevin Patton, Gem-preneur Family Legacy of Pattons Fine Jewelry
    Episode 38 – Kevin Patton, Gem-preneur Family Legacy of Pattons Fine Jewelry
    Technology Meets Our Values
    Episode 37 – Kyle Bullock, Technology Meets Our Values
    A Pandemic-Born Success of Two Jewelry Visionaries
    Episode 36 – Brooke and Chase Brinson, A Pandemic-Born Success of Two Jewelry Visionaries
    Jewelers Helping Jewelers
    Episode 35 – Aleah Arundale, Jewelers Helping Jewelers: Connection, Support, and Success
    Must-Know Facts About RDI’s Rare & Forever Natural Diamonds
    Episode 34 – Christy Davidson, Must-Know Facts About RDI’s Rare & Forever Natural Diamonds
  • Columnists
    Applied Marketing 101: The Next Big Thing
    Applied Marketing 101: The Asteroid Approaches
    The Story Behind the Stone: Oops there it is!
    Image of Chuck Koehler
    Cool New Things from the Atlanta Jewelry Show
    Image of Chuck Koehler
    The Retailer’s Perspective: It’s Springtime in September
    Barbiecore Bling! Are you in?
    Joel McFadden Fine Jewelry
    Successful Custom: The Customers View
    Holiday Sales Success: A multifaceted marketing approach
    Holiday Sales Success: A multifaceted marketing approach
    International School of Gemology’s The Sindhi and the Suitcase
  • Classifieds
  • Subscriptions
    • Newsletter Signup
    • Print Subscription
  • Digital Magazine
    • Southern Jewelry News
    • Mid-America Jewelry News
    • Archive
No Result
View All Result
Southern Jewelry News
  • Featured
    • All
    • Featured
    • Featured Retailers
    • Retailer Roundtable
    • Sponsored Content
    • Supplier Spotlight
    Les Olson Jewelers: a hands-on operation
    Les Olson Jewelers: a hands-on operation
    Merger With a Mission
    From hard knocks to soft landing in new store
    Saban Onyx helps independent retail jewelers get fancy
  • Latest News
    • All
    • COVID-19
    • Furry Friends
    • Industry Awards
    • Industry Events
    • NRF
    • On The Move
    • Other News
    • Tradeshow News
    • Video
    • What's New
    Noble announces expansion of showcase and store design division
    JCK Industry Fund announces over $250,000 allocated to 2021 grant recipients
    Submission open for 2024 JCK Industry Fund grants
    ISG launches hands-on classroom learning starting in October
    New York City Jewelry & Watch Show announces list of 90+ exhibitors
  • Podcast
    Inside the Generational Legacy of David Douglas Diamonds
    Episode 42 -Doug Meadows, Inside the Generational Legacy of David Douglas Diamonds
    An-Inspiring-Tale-Behind-50-Years-of-Jewelry-Design-and-More
    Episode 41 -John Atencio, An Inspiring Tale Behind 50 Years of Jewelry Design and More
    Episode 39 -Brittany Jones,95 Years of Excellence and Legacy of JF Jones Jewelers
    Episode 40 -Brittany Jones,95 Years of Excellence and Legacy of JF Jones Jewelers
    The Rise of Luxury Handbag Trend in Jewelry Stores
    Episode 39 -Frederick Mannella, The Rise of Luxury Handbag Trend in Jewelry Stores
    Episode 38 – Kevin Patton, Gem-preneur Family Legacy of Pattons Fine Jewelry
    Episode 38 – Kevin Patton, Gem-preneur Family Legacy of Pattons Fine Jewelry
    Technology Meets Our Values
    Episode 37 – Kyle Bullock, Technology Meets Our Values
    A Pandemic-Born Success of Two Jewelry Visionaries
    Episode 36 – Brooke and Chase Brinson, A Pandemic-Born Success of Two Jewelry Visionaries
    Jewelers Helping Jewelers
    Episode 35 – Aleah Arundale, Jewelers Helping Jewelers: Connection, Support, and Success
    Must-Know Facts About RDI’s Rare & Forever Natural Diamonds
    Episode 34 – Christy Davidson, Must-Know Facts About RDI’s Rare & Forever Natural Diamonds
  • Columnists
    Applied Marketing 101: The Next Big Thing
    Applied Marketing 101: The Asteroid Approaches
    The Story Behind the Stone: Oops there it is!
    Image of Chuck Koehler
    Cool New Things from the Atlanta Jewelry Show
    Image of Chuck Koehler
    The Retailer’s Perspective: It’s Springtime in September
    Barbiecore Bling! Are you in?
    Joel McFadden Fine Jewelry
    Successful Custom: The Customers View
    Holiday Sales Success: A multifaceted marketing approach
    Holiday Sales Success: A multifaceted marketing approach
    International School of Gemology’s The Sindhi and the Suitcase
  • Classifieds
  • Subscriptions
    • Newsletter Signup
    • Print Subscription
  • Digital Magazine
    • Southern Jewelry News
    • Mid-America Jewelry News
    • Archive
No Result
View All Result
Southern Jewelry News
No Result
View All Result
Home Latest News Other News

Jewelers Vigilance Committee seeking Green Guides commentary

February 15, 2023
Share on FacebookShare on Twitter
Reading Time: 5 minutes

(NEW YORK) – In response to the FTC’s upcoming revision of the Green Guides, the Jewelers Vigilance Committee (JVC) is seeking jewelry industry comments on environmental terminology.

JVC - Green Guide Comments

Fiduciary to the gem and jewelry trade, JVC has upheld integrity, advocacy, and adherence to legal compliance since 1917. The leading authority coordinating Federal Trade Commission (FTC) commentary on behalf of jewelers, JVC facilitates industry response to the federal agency on its Guides. Last December, the FTC announced it would be revising its Green Guides, which examine environmental marketing claims, both direct to consumer and B2B. The Green Guides consider regulatory compliance: demonstrating the principles behind claims, their interpretation, and how jewelry marketers and companies qualify claims to avoid deception. A call to all members of the gem and jewelry industry, JVC is seeking public comments on the Green Guides and feedback on its environmental terminology.

Tiffany Stevens, CEO & General Counsel Jewelers Vigilance Committee. Photography by Portrait Madame.
Tiffany Stevens, CEO & General Counsel Jewelers Vigilance Committee. Photography by Portrait Madame.

“The Federal Trade Commission’s ‘Green Guides’ provide essential information for any business making environmental marketing claims. Because these Guides are under review for the first time in over ten years, it is absolutely essential that every sector of the jewelry and watch industries come together and give input on the terminology up for review such as ‘recycled’, ‘organic’, ‘sustainable’, and more.  Jewelry and watches are just one industry that will be commenting, as these definitions apply broadly across industries, and our responses must be strong and unified to both get the attention of the FTC and set the tone of the revision process at this essential beginning stage. That will ensure the greatest chance to succeed at the ultimate goal, informing and protecting the US consumer,” says Tiffany Stevens, CEO & General Counsel Jewelers Vigilance Committee.

As consumer interest in sustainability grows, jewelry marketers and brands shift business models to meet demand. Commonly used terms are being examined, including “recycled,” “sustainable,” and “eco-friendly.” The guides will be modified to reflect a company’s products, packaging, services, and manufacturing processes, as well as environmental claims not currently explored in the Green Guides. For businesses and manufacturing facilities promoting carbon offsets to the public, terminology such as “carbon-neutral,” “carbon-negative,” and “net zero” is on the table. It is imperative to collect, consider, and review an abundance of data across a breadth of the trade to advocate for its interest. Comment on JVC’s FTC Green Guide Public Comment Form at https://jvclegal.org/ftc-green-guides-comments/. JVC is accepting rolling comments through March 10, 2023.

“JVC has been the industry leader in ethics, compliance, and education for over 100 years. JVC’s role as the industry’s leader for ethics and legal compliance is well-established, including its longstanding relationships with the industry’s regulators in Washington, D.C. Having completed previous FTC guide reviews, JVC’s expertise in bringing industry knowledge to the table is essential for the Green Guides revision process. JVC’s legal compliance experts will shepherd the jewelry and watch industries through the revision process, both by gathering feedback from the industry and drafting comments based on the FTC’s requests,” says Sara Yood, Deputy General Counsel, Jewelers Vigilance Committee.

The Jewelers Vigilance Committee is encouraging the trade to weigh in on the term “organic” as well, often used to described gemstones such as pearl, coral, jet, amber, and ammolite. Mobilizing the industry, the comment form was developed under the aegis of JVC to safeguard the trade.

To learn more about the Jeweler’s Vigilance Committee (JVC), visit https://jvclegal.org/ or call 212-997-2002.

Related Posts

Noble announces expansion of showcase and store design division

September 18, 2023
JCK Industry Fund announces over $250,000 allocated to 2021 grant recipients

Submission open for 2024 JCK Industry Fund grants

September 18, 2023

ISG launches hands-on classroom learning starting in October

September 18, 2023
GCAL 8X® launches in Mexico

GCAL 8X® launches in Mexico

September 13, 2023

Latest News

Columnists

Applied Marketing 101: The Asteroid Approaches

September 18, 2023
On The Move

Noble announces expansion of showcase and store design division

September 18, 2023
Other News

Submission open for 2024 JCK Industry Fund grants

September 18, 2023

Other News

ISG launches hands-on classroom learning starting in October

The Story Behind the Stone: Oops there it is!

Episode 42 -Doug Meadows, Inside the Generational Legacy of David Douglas Diamonds

Cool New Things from the Atlanta Jewelry Show

New York City Jewelry & Watch Show announces list of 90+ exhibitors

GCAL 8X® launches in Mexico

Southern Jewelry News

© 2023 Southern Jewelry News.

Additional Information

  • About
  • 2023 Jewelry Trade Shows & Events
  • Media Kit
  • Contact
  • Sitemap
  • Newsletter Signup

Get Social with Us

No Result
View All Result
  • Featured Articles
    • Featured
    • Featured Retailers
    • Retailer Roundtable
    • Supplier Spotlight
    • Sponsored Content
  • Latest News
    • What’s New
    • Industry Events
    • Tradeshow News
    • On The Move
    • Other News
    • Furry Friends
  • Podcast
  • Columnists
  • Classifieds
  • Subscriptions
    • Newsletter Signup
    • Print Subscription
  • DIGITAL MAGAZINE
    • Southern Jewelry News
    • Mid-America Jewelry News
    • Archives

© 2023 Southern Jewelry News.