Esprit Creations – designer, manufacturer and distributor of fine sterling silver handcrafted gemstone jewelry – has reported their new assortment of branded themed showcase displays have created a buzz with retail jewelers. The eye-catching displays were created to attract customers’ attention.
“I had been searching for the right kind of fine sterling silver and gemstone jewelry to add to my inventory,” said Ronda Burmmett, owner Celestial Jewelers, Atlanta. “I needed to make sure that the workmanship and stone quality would be a proper fit for my high end image. When I saw Esprit Creations branded showcase displays, I knew I found a winner. Their meticulous designs and high grade gemstones keep my integrity in tact. And you can’t beat the price.”
The theme display ‘Celtic Forest’ shows off 14 different nature inspired designs; dragonflies, fairies, snakes and mystical Celtic motifs. The Earth tones of labradorite, peridot, citrine and garnet perfectly compliment the magic of the amethyst and moonstone pieces.
The ‘Blue Moon’ display features 11 eclectic designs with gemstones in various shades of blue, like blue topaz, iolite and labradorite, all glittering around the ethereal blue glow of rainbow moonstone.
Both sets include necklaces, earrings, pendants, rings and bracelets. The displays are the best Ice Grip displays, so the jewelry stays in place until it is sold. Each piece can be re-ordered separately.
Keeping in mind that most of us have busy lifestyles that often require us to quickly dress up or down, Elaine Sheth, the owner and designer of Esprit Creations likes to design practical jewelry like their Rainbow Moonstone Garden Pendant. The Garden Pendant can be sold separately or as part of the ‘Blue Moon’ branded showcase display. Refined, soft swirls delicately caress a fabulously glowing rainbow moonstone teardrop that is complemented with iolite and blue topaz. “The Garden Pendant has a touch of the mystical and dreamy curves reminiscent of the flowing art nouveau style without being overdone,” says Elaine. “This attractive piece can be worn either as a feel-good everyday casual favorite, a subtle statement of graceful power in the workplace, a charming conversation piece at a party, or a romantic touch for those special times.
“Today’s consumers are making it a point to be more aware of how they spend their money,” says Elaine. “They prefer purchasing something reasonably priced yet with lasting value. At the same time, the trend in jewelry has been moving toward lots of color, so what better way to have both color bling and good value than natural colored gemstones that complement the fashion colors of the seasons set in fine sterling silver? It holds its worth forever and attracts Baby Boomers to Millenials.
“Because of the challenging economy, it is especially important to keep customers coming back by keeping them in tune with the times. This keeps customers loyal to you, trusting that you know what is in their best interest.” That’s why Elaine remains aware of what’s new and in style and is constantly creating unique, classic, upbeat, elegant, edgy, and empowering designs that express lasting trends rather than passing fads.