(NEWPORT BEACH, Calif.) – GemFind Digital Solutions, a leading technology and digital marketing agency in the jewelry industry, has announced the release of their annual Diamond Trend Report. GemFind has identified jewelry industry trends through click data for 20 years.
The 2022 Diamond Trend Report encompasses diamond click data for both natural and lab-grown diamonds via GemFind’s DiamondLink® network. DiamondLink® is a premier retail diamond sourcing app that allows jewelry retailers to curate a list of diamond suppliers for online shopping on their website. The DiamondLink® App features access to both natural and lab-grown diamond suppliers making it different from other diamond sourcing platforms, and is available in the Shopify App Store.
“This is the first year lab-grown diamond searches have been reported in the trend report,” said Alex Fetanat, CEO and Founder of GemFind. “The report extensively compares diamond cut, color, clarity, size, shape, and price for each respective category. Furthermore, the Diamond Trend Report details buying trends per month and gives valuable insight for jewelry retailers and diamond suppliers to better plan inventory and grow diamond sales through effective target marketing.”
The 2022 Diamond Trend Report is now available for download.
