GN Diamond listens to the common pain points experienced by jewelers on a daily basis. Internet shopping is one of the biggest obstacles expressed by the brick and mortar store. By offering added value and annual savings through Gemprint, jewelers are now armed with a point of distinction against their local competition and on-line internet sites.
“Gemprint is the world’s most sophisticated, noninvasive, positive identification technology that records the unique optical ‘fingerprint’ of each diamond,” says Asaf Herskovitz, CEO GN Diamond. Just like a human fingerprint, every diamond has a unique Gemprint. Gemprint is recognized by most insurance companies as a safeguard for diamonds. Insurance companies may offer up to a 10% discount off of an individual’s annual insurance premium once registered through an easy one step process.
When end consumers only shop price they may be hurting themselves in the long run and not realizing the savings in insurance premiums with the Gemprint feature. GN Diamond pays for the initial registration of the diamond with Gemprint so that there are no additional costs to the retail jeweler. “We believe in constant change and continuously helping jewelers to sell more diamonds,” added Herskovitz
Visit GN Diamond at www.gndiamond.com for over $70 million of loose diamonds certified by GIA, AGS, and EGL USA all with the Gemprint ID. “We strive to offer the most competitive prices and 90% of our inventory is on the first page of RapNet,” said Herskovitz.