Emotions run high as the final product is revealed to jewelry vendors and buyers
Ivan Alan JewelsTM debuted their Forever Thank YouTM collection of gratitude-based jewelry at the 2009 JCK Show in Las Vegas.
Ivan Alan, president and creator of the new product line explained that the concept behind the jewelry was based on his own past. “I have been so fortunate in my own life to have incredibly supportive people around me. I realized I wanted to show my appreciation in a meaningful way.”
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| Ivan Alan Jewels’ new Forever Thank YouTM collection was designed as a means to show appreciation in a meaningful way. |
After two years of designing the collection, the final product is a pendant and pin with or without diamonds that can be worn as jewelry or displayed as an award.
Alan said the product unveiling was emotional for many of the jewelry show attendees. “In my 26 years in the jewelry business, I have never received this type of emotional response for a product. When I explain how Forever Thank YouTM is designed to express love and gratitude to those that have made a difference in our lives, I see tears well up and some buyers have even stepped away from my booth in order to collect themselves emotionally.”
Alan says the timing is perfect for a product geared to show appreciation: “The concept of gratitude is currently the topic of talk shows, books, and other media. And for good reason – gratitude is such a powerful and positive force. It can make strong relationships stronger, or even build bridges for those relationships that need work. Forever Thank YouTM expresses what is often difficult to say.”
Alan said he was greatly moved by the gratitude he received at the international show. “It’s amazing that people are thanking me for creating a thank you gift.”
Forever Thank YouTM pendants and pins can be seen at www.foreverthankyou.com.
