Southern/Mid-America Jewelry News and Jewelry Store Marketers have launched their latest podcast, She sells them a ring, then marries them!
Join in the cool and super fun conversation with the bubbly Dawn Kessaris, owner of Diamonds by Dawn.
With no previous knowledge about jewelry, Dawn started working at a local jewelry store in New Jersey at 14-years-old. She sold watches and earned a dollar for every watch she sold.
She took on a job in accounting when she was older, but got bored sitting in front of the computer all day. Returning to the jewelry store where she first worked, she was told that she needed to be a gemologist. Dawn packed her bags and studied Gemology at the Gemological Institute of America in Santa Monica, California.
After graduation, Dawn moved back to New Jersey and worked for several jewelry stores, big and small, until she decided to open her own store.
Dawn says, the jewelry industry is not all about selling jewelry. She has brought the business to a different level by treating her customers like family.
Eavesdrop as Dawn shares her hilarious stories on the many ways she has helped her customers other than helping them choose the right piece of jewelry.
Get ready to laugh out loud with hosts Guy and Elesa as they listen to Dawn’s riotous stories as a jewelry store owner. Have you heard of a jewelry store owner that would help you with your marriage contract? That’s Dawn!
New Pearls of Wisdom podcasts are added regularly. Listen and learn about all aspects of the jewelry industry, from the latest trends and innovations to running a successful jewelry store and everything in between. Benefit from interviews with amazing guests that drop tons of valuable knowledge to help you run your jewelry business. Click here to learn more and subscribe on your favorite podcast platform to get notifications of new episodes.