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Home Latest News What's New

Rembrandt Charms® introduces custom Shop-In-Shop displays

May 15, 2023
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(BUFFALO, N.Y.) – Rembrandt Charms reports demand for charms continues to soar for retail jewelers throughout North America. Retail jewelers can now expand their charm collection with a Rembrandt Charms Shop-In-Shop to better serve their loyal charm collectors.

A Rembrandt Charms Shop-In-Shop is designed to complement each retail jewelry store while creating an inviting area for charm collectors to view Rembrandt’s extensive Charm Collection.

“Thank you so much to you and your team! The Shop-In-Shop looks amazing and I’m excited about our partnership!” stated Brendan Wrenn, owner of 25 Silver Boutique, with two stores located in Lake George, New York and a third store in Albany, New York.

“While we have implemented many Shop-In-Shops throughout our company’s history, we are thrilled that today more of our retail jewelers are requesting this magnificent presentation,” said Eric Lux, President of Rembrandt Charms. “Charms represent the most sentimental moments in one’s life and the joy that comes with selecting your charms will last a lifetime.”

For over 50 years, Rembrandt Charms has remained the leading manufacturer of charm and charm bracelet jewelry. Rembrandt Charms merchandise is manufactured in the United States and Canada, comes with a lifetime warranty, and is sold exclusively through authorized retail jewelers. Rembrandt Charms provides retail jewelers with a Business-Building-Charm-Program, which includes inventory-controlled charm displays, marketing support, store listing on a Retail Locator, and much more.

For more information on a Shop-In-Shop presentation or the Business-Building-Charm-Program, contact Rembrandt Charms at 800-828-7840 or rembrandtcharms.com.

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