(BUFFALO, N.Y.) – Rembrandt Charms has announced the launch of its newest catalog. The watercolor design of the new catalog contains bright product images highlighting Rembrandt’s “miniature works of art,” as well as updated lifestyle images and new product information.
Rembrandt asks jewelers to get in touch if you have not received a catalog or would like an additional one, as well as for updated inventory pricing labels for your charm displays. New prices go into effect on September 30, 2022. An updated price book and charm display brochure are included in the back of the new catalog.
Since 2016, Rembrandt reports charm sales have been soaring. Thousands of retailers returned to traditional charms and charm bracelets as the bead bracelet fad ran its course. Since COVID, and especially the lockdowns, consumers have become avid charm collectors. Charms are sentimental keepsakes that can be personalized and are available in sterling silver and gold. These special keepsakes remind the wearer of the many activities their families enjoyed during COVID.
The beauty of a charm bracelet is that it is a timeless collectible that can be passed down for generations, says Rembrandt. Each charm bracelet tells a unique and personal story recalling special moments in time.
Some of our newest charms include new boats, sports, medical, travel charms – like motorhomes, birthstones, zodiacs, moveable charms, and many more.
For the retail jeweler, selling charm bracelets can mean not only repeat business, but cultivating loyal customers. By learning your customers’ personal stories through the charms they select, you build relationships that last a lifetime.
Contact Rembrandt to learn more about their popular Business Building Charm Program. Benefits of the Program include listing on Rembrandt’s website through their Retail Locator Listing, discount savings, inventory-controlled displays with best-selling charms by region, stock balancing, marketing support and more.
Rembrandt Charms does not sell directly to the consumer.
For more information, visit rembrandtcharms.com or call 800-828-7840.