Key takeaways
• Beda’a has opened its first flagship boutique at the Mandarin Oriental in Doha, with a second location opening in London in late 2026.
• To celebrate the launch, Beda’a unveiled two exclusive boutique editions: the quartz-powered Angles 37 and the manually wound Angles Mecaline.
• Both models feature vertically brushed silver dials, black Breguet-style numerals, gold-toned hands, and are available exclusively through Beda’a boutiques starting at QAR 3,100 and QAR 5,800 respectively.
Beda’a opens the doors to its first flagship boutique at the Mandarin Oriental, Doha, marking a new chapter for the independent watchmaker.
To celebrate the occasion, Beda’a unveils two limited editions created exclusively for its boutiques during the upcoming Geneva Watch Days:
the Angles 37 – Boutique Edition and the Angles Mecaline – Boutique Edition. Sharing a distinctive new dial with a vertically brushed finish, Breguet-style numerals, and gold-toned hands, a classical expression
of the enduring geometry of the Angles collection.
The two Boutique Editions will be available on August 26th, 2026, exclusively from the new Beda’a flagship boutique in Doha, and subsequently from the Beda’a London boutique upon its opening in late 2026.
Key takeaways:
- Beda’a opens its first flagship boutique at the Mandarin Oriental, Doha.
- Two limited Boutique Editions created to celebrate the opening based on Angles 37 (Quartz movement) and Angles Mecaline (Manual wind movement).
- Both feature vertically brushed silver dials, Breguet-style numerals and gold-toned hands.
- Available exclusively at Beda’a boutiques in Doha and London.
- Angles 37 Boutique Edition: QAR 3,100 / approx. CHF 700.
- Angles Mecaline Boutique Edition: QAR 5,800 / approx. CHF 1,300.
A new home for Beda’a
The opening of Beda’a’s first flagship boutique marks an important step in the evolution of the brand, establishing for the first time a permanent space dedicated entirely to its watchmaking.
Located at the Mandarin Oriental, Doha, the boutique brings Beda’a’s collections together under one roof, offering visitors the opportunity to discover the watches in an environment conceived specifically around the brand. More than a point of sale, it gives Beda’a a physical home in Doha, the city from which its story began.
The new flagship also reflects Beda’a’s increasingly international direction. While it becomes the brand’s first permanent address, a second boutique is planned to open in London later in 2026, extending Beda’a’s presence beyond Qatar.
To mark this new chapter, Beda’a returns to the Angles, the collection that has become one of the defining pillars of its watchmaking. Two interpretations have been created for the occasion: the Angles 37 – Boutique Edition and the Angles Mecaline – Boutique Edition, united by a dial designed exclusively for Beda’a’s boutiques.
The new releases
For its Boutique Editions, Beda’a introduces a new visual identity to the distinctive architecture of the Angles.
Both watches share a vertically brushed silver dial, its restrained finish providing a backdrop for black Breguet-style numerals. Gold-toned hands introduce warmth, while a deep blue strap completes the presence conceived for these editions.
The choice of silver and black is no coincidence. The same palette defines the interior of Beda’a’s new boutique, where silver surfaces are contrasted with black architectural elements. Transposed onto the wrist, the new dials create a subtle visual link between the watches and the space they were created for.
Despite their shared visual identity, each retains its own character. The Angles 37 remains defined by its simplicity and ultra-slim profile, while the Angles Mecaline adds the animation of small seconds and the ritual of a manually wound mechanical movement. Side by side, the two editions offer different interpretations of the same concept.
The essential Angles 37
The quartz-powered offering presents the new dial in the collection’s purest form. With only hours and minutes displayed, the simple two-hand layout lets the vertically brushed surface and Breguet-style numerals define the watch face.
The familiar architecture of the Angles 37 remains unchanged. Its eight-faceted case measures 37 mm and retains the stepped construction and integrated lugs that have defined the collection since its introduction. At just 5.3 mm thick, its slender profile remains central to the way the watch sits and wears on the wrist.
Inside is the Swiss Ronda 1062.1 Slimtech quartz movement, a deliberate choice that allows the Angles 37 to maintain its remarkably thin proportions while offering the simplicity of an everyday watch.
The Angles 37 Boutique Edition is priced at 3,100 Qatari Riyals, or approximately 700 Swiss francs, and is available exclusively through Beda’a boutiques.
The Angles Mecaline treatment
The manually-wound sibling takes the same design language into mechanical territory. The vertically brushed silver dial and black Breguet-style numerals are joined by a small seconds display at 6 o’clock, giving the dial a different rhythm while preserving the restrained character shared by the two Boutique Editions.
At its heart is the hand-wound Peseux/ETA 7001, a caliber long appreciated by collectors for its slim architecture. Its compact proportions let the Mecaline retain the Angles collection’s slender profile, measuring just 6 mm thick despite its mechanical construction.
Winding the watch by hand brings another dimension to the Boutique Edition. Where the Angles 37 favors simplicity and ease, the Mecaline introduces the interaction and animation of a mechanical movement, with the small seconds providing the only constant indication of its operation.
The Angles Mecaline Boutique Edition is priced at 5,800 Qatari Riyals, or approximately 1,300 Swiss francs, and, like the Angles 37 – Boutique Edition, is available exclusively through Beda’a boutiques.
INTERNATIONAL PRESS RELATIONS:
289 Consulting (Switzerland)
Estelle d’Hubert
estelle.dhubert@289consulting.com
T +41 79 236 58 30
