Key takeaways
• Ralph Lauren has unveiled the Preppy Bear watch, a new addition to its timepiece collection inspired by classic American collegiate style.
• The watch features a 3D-printed Polo Bear dial, a stainless steel case, and a Swiss automatic movement with interchangeable strap options.
• The timepiece is scheduled for release in Spring 2026 at select Ralph Lauren stores and online at RalphLauren.com.
(NEW YORK) – Ralph Lauren is proud to unveil a new creation enriching its iconic timepiece collection: the Preppy Bear watch, celebrating the quintessential Ralph Lauren collegiate style.
This model captures the refined yet playful essence of the Polo Bear, here styled in classic preppy attire—an enduring symbol of American collegiate tradition and timeless sophistication. The finely detailed 3D-printed illustration on the white dial features the beloved Polo Bear wearing a navy blazer, repp tie, and khakis, embodying the heritage of preppy style that is synonymous with Ralph Lauren.
The timepiece is housed in a stainless steel case and comes with a selection of interchangeable straps, including a striped grosgrain strap that echoes traditional collegiate aesthetics. The versatile design allows wearers to switch between a casual preppy look and a more formal style.
Equipped with a Swiss automatic movement and a stainless steel case back, it combines traditional watchmaking expertise with contemporary style. The perfect balance between sophistication and casual elegance makes it an ideal companion for both campus life and beyond.
The Preppy Bear watch will be available starting Spring 2026 at select Ralph Lauren stores worldwide and online at RalphLauren.com.
