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    The Story Behind the Stone: From Surat with love – for diamonds
    The next big customer base – Gen Z.Who Are They? What Do They Want?
    The next big customer base – Gen Z.
    Who Are They? What Do They Want?
    Is the customer always right?
    Successful Custom: A Note-Worthy Sale
    Is the customer always right?
    Successful Custom: What is MY price?
    Is the customer always right?
    Successful Custom: Spanish Gold!
    Image of Chuck Koehler
    The Retailer’s Perspective: And the Winner Is…
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Home The Marketing Minute

The Marketing Minute: “Segmentation” in marketing

George Prout by George Prout
September 6, 2017
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George Prout

George Prout

George Prout is President of the Independent Division of Craft Diamonds, and can be reached at george@craftdiamonds.co.

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